6 min listen
Fast-Processing to Support Spectacles Market in Singapore and Asia-Pacific
Fast-Processing to Support Spectacles Market in Singapore and Asia-Pacific
ratings:
Length:
4 minutes
Released:
Apr 8, 2014
Format:
Podcast episode
Description
Contact lenses are growing faster than spectacles in Singapore as consumers view contacts as more stylish and convenient than spectacles. Consumers in Singapore are fashion conscious, and manufacturers can regain sales by marketing spectacles as a fashion accessory. The company Owndays has already started catering to this trend using a ‘fast-processing’ method allowing consumers to walk out the door with stylish frames and prescription-based lenses in hand. Euromonitor expects the fast-processing trend to expand to other countries in the Asia-Pacific region as consumers search for convenient, fashion-sensible spectacles.
Released:
Apr 8, 2014
Format:
Podcast episode
Titles in the series (100)
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