8 min listen
Eastern Europe Driving Growth in Toilet Care
Eastern Europe Driving Growth in Toilet Care
ratings:
Length:
4 minutes
Released:
Dec 27, 2012
Format:
Podcast episode
Description
Home care companies such as Henkel, Procter & Gamble, and SC Johnson have recently moved into Eastern Europe, bringing with them innovative products for toilet care and cleaning. With this movement, Eastern European consumers are driving growth in the category, spending over 5.5 US dollars per cleaning item in 2012. Euromonitor expects that toilet care systems -- which are considered a failure in the US market -- will be brought to Eastern Europe to expand volumes.
Released:
Dec 27, 2012
Format:
Podcast episode
Titles in the series (100)
Trends in confectionery, commodity prices and unique products: Featuring Euromonitor International Research Analyst Brian Morgan by Euromonitor Podcasts