Gary Cokins, founder and CEO of Analytics-Based Performance Management, LLC, is an internationally recognized expert in performance improvement systems, advanced cost management, and predictive business analytics.  He’s also a speaker and co-author of Predictive Business Analytics: Forward Looking Capabilities to Improve Business Performance. And with data analytics being a focus area for those of us in the learning business—two of the leading trends that surfaced in our 2019 Trends in Learning Businesses survey were around using data to make better product decisions and show impact—Gary has tremendous insight to offer on the topic. In this episode of the Leading Learning podcast, Celisa talks with Gary about predictive business analytics including why it needs to be a part of your organizational competency, common misconceptions and barriers, and tips for getting started with it. Full show notes available at https://www.leadinglearning.com/episode171.  Our sponsors for this episode are: Blue Sky eLearn, the creator of the Path Learning Management System, an award-winning cloud-based learning solution that allows organizations to easily deliver, track, and monetize valuable education and event content online. Blue Sky also provides webinar and webcast services, helping you maximize your content and create deeper engagement with your audience across the world. Authentic Learning Labs, an education company seeking to bring complementary tech and services to empower publishers and L&D organizations to help elevate their programs. The company leverages technology like AI, Data Analytics, and advanced embeddable, API-based services to complement existing initiatives, offering capabilities that are typically out of reach for resource-stretched groups or growing programs needing to scale.