Could I interest you in a free cup of coffee? Advertisements that interact with you via voice recognition are in development. Could these actually work? In what use cases would they be appropriate? What are the UX issues that need to be addressed so that advertisers do not turn off their target customers? Chris and Lisa discuss these topics and more in this week's episode.
Research on https://www.strategyanalytics.com/access-services/automotive/in-vehicle-ux/reports/report-detail/driving-adoption-of-in-vehicle-commerce (in-vehicle commerce)
Research on https://www.strategyanalytics.com/access-services/ux-innovation/user-experience-strategies/reports/report-detail/conversational-agents-update-on-academic-and-industry-ux-research (chatbots)
https://docs.google.com/document/d/1Cd3DTNeB-8bINnRB0CgUe9ixx126F-jyhnAeHsvyl9I/edit?usp=sharing (Episode Transcript)
Questions? Comments? Email us at UXSoup@strategyanalytics.com
https://www.linkedin.com/in/chrisschreiner/ (Chris on LinkedIn)
https://www.linkedin.com/in/lisa-cooper-556343135/ (Lisa on LinkedIn)
https://sa-ux.com/ (Strategy Analytics UX Innovation Practice)