On Through the Noise, we talk with a lot of brilliant people doing great things in their own niche. But no matter how great your idea, how noble your cause, how lofty your goals, your efforts are wasted if no one can hear what you're saying. Today's guest, Stephanie Cerulo, works to solve that problem and put your message in the hands of the people who need to hear it and are likely to support it. Using a cooperative donor database, the Infogroup is able to target potential donors by pinpointing their actual behavior, rather than self-reported. If you are curious about different ways to make a bigger impact and reach a larger audience with your message, don't miss this episode of Through the Noise. Stephanie Ceruolo is Vice President and General Manager of the Nonprofit Solutions business unit within data company, Infogroup. She has over 20 years’ experience helping non-profit organizations with fundraising and marketing, most of it focused on direct marketing strategies and the data that drives them. Infogroup Nonprofit Solutions makes “big data” actionable for nonprofits to enable fundraising success.