Jesse O’Brien has built something special in his facility, Central Athlete. But success didn’t happen overnight, and Jesse has experienced more than his fair share of struggles. In episode 3 of Back Room Talk, Jesse shares lessons learned from his decade in the industry, including how he transitioned from CrossFit to personalized fitness, along with what he believes makes a great coach.Read Jesse’s story here: https://opexfit.com/blog/opex-helped-him-fix-his-broken-business/Instagram: @jaobrien1 @centralathleteWebsite: https://linktr.ee/jesseobrien