Alison is the face of Pennywise Consultants and the driving force behind its success. In 2010 she was invited by a leading Family Law partner in London to help him investigate a 'Black Hole' in one of his divorce cases. His client, the wife, wanted to know how much of their marital money her husband had spent on extra marital affairs. She subsequently founded Pennywise Consultants and since then has been wholly committed to expanding the business and providing clients with a unique and exceptional service.