Which way is it again? Today, Alex (@AlexHormozi) talks about 5 ways you can increase your lead quality, how each of these ways work, and how you can optimize these to your advantage. 
Welcome to The Gym Secrets Podcast where you can listen in on the Top 1% of Gym Owners to hear the secrets of what they are doing differently to get more customers, make more profit per customer, keep them longer, and do it all without sacrificing their personal lives. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. We are 1% of gym owners and this is our podcast. Hosted by Alex Hormozi.
Timestamps:
1:38 - The 1st, 2nd, and 3rd ways to increase your lead quality: targeting, the number of steps you have to jump through, & the nature of the offer 
3:15 - The 4th and 5th ways to increase your lead quality: application and providing value first 
5:29 - It’s important to understand how your business model works behind these. Try to start with the widest net possible and then work backward in order to see what you can do on the backend, how monetization structures flow, etc. 
8:20 - You can keep adding tweaks along the way for as long as you continue to make the machine behind increasing lead quality work
Follow Alex Hormozi’s Socials:
https://www.linkedin.com/in/alexanderhormozi (LinkedIn ) | https://www.instagram.com/hormozi/?hl=en (Instagram) | https://www.facebook.com/alex.hormozi (Facebook) | https://www.youtube.com/c/AlexHormozi (YouTube ) | https://twitter.com/AlexHormozi?s=20&t=J9vPh75tO3ow9xExYLsBDQ (Twitter) | https://www.acquisition.com/ (Acquisition )