This episode is a little different from the topics we usually cover on the Internet Marketing Podcast as we're joined by Tokunbo Ajasa-Oluwa, Chief Executive Officer at Career Ready.SiteVisibility partnered with Career Ready back in 2018 to support them with the management of their Google Ads grant. We've witnessed first-hand the principles that Tokunbo has instilled in Career Ready since joining as CEO in early 2020 and in this episode he shares with us Career Ready's ambitions to give more young people opportunities, particularly in creative industries.In this episode we discuss:How Career Ready helps young people in the UK access employmentTokunbo's first year goals as Career Ready's CEOHow Career Ready harnessed the advocacy of alumni to showcase the importance of their workHow the pandemic accelerated Career Ready's use of technology to engage young peopleWhat is social mobility?A breakdown of Career Ready's services for employers and young people and how to access themReferenced on this episode:https://www.impetus.org.uk/youth-employment-grouphttps://careerready.org.uk/career-ready-at-18/https://www.sitevisibility.co.uk/career-ready-case-study/CONNECT WITH TOKUNBO / CAREER READYhttps://careerready.org.uk/https://twitter.com/toksytweetsCONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenutt CONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibility For all show ideas, guest recommendations and feedback email marketing@sitevisibility.com See acast.com/privacy for privacy and opt-out information.