In today's episode we're pleased to be joined by one of our clients, See Your City.See Your City are on a mission to bring the world together through unconventional localised tour experiences hosted by each city's most intriguing advocates.Co-Founders Frankie Spires and Ferry Hunt join us to to describe how the pandemic has impacted the walking tours arm of their business and how this accelerated the development and successful launch of their virtual tours.In this episode we discuss:See Your City's mission within the tourism sectorTraining and motivating employees to adapt communication skills for ZoomThe challenges (and solutions) when trying to recreate offline experiences onlineThe important distinction between employees technical ability and capabilitiesTechniques to help keep people engaged in online experiencesThe importance of having moderators to facilitate customer engagement during online eventsReferenced on this episode:https://shadow.tech/CONNECT WITH SEE YOUR CITY:https://seeyour.city/https://www.instagram.com/seeyourcity1/https://twitter.com/seeyourcity1https://www.facebook.com/seeyourcity1CONNECT WITH SCOTT:scott.colenutt@sitevisibility.comhttps://www.linkedin.com/in/scottcolenuttCONNECT WITH SITEVISIBILITY:https://www.sitevisibility.co.uk/https://www.youtube.com/user/SiteVisibilityhttps://twitter.com/sitevisibilityhttps://www.facebook.com/SiteVisibilityhttp://instagram.com/sitevisibilityFor all show ideas, guest recommendations and feedback email marketing@sitevisibility.com See acast.com/privacy for privacy and opt-out information.