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Case Study: How Laura Peters Is Working WAY Less While Making More

Case Study: How Laura Peters Is Working WAY Less While Making More

FromThe Art of Online Business


Case Study: How Laura Peters Is Working WAY Less While Making More

FromThe Art of Online Business

ratings:
Length:
73 minutes
Released:
Jun 29, 2022
Format:
Podcast episode

Description

Do you ever feel like you are working too much in your business? As business owners, many of us find that we are working way more hours than we would like to because there’s always work to be done when you’re running a business. But it doesn’t have to be that way. You can actually work less while making more in your business. In today’s episode of Art of Online Business, I have a case study for you. I sat down with Laura Peters to talk about how she went from working 80 hours a week in her business to decreasing her workload to 50 hours a week and making more than ever. Laura is the creator behind Mike & Laura Travel and the CEO of Scale Your Travel Blog. After watching their travel blog grow rapidly in 2020, she decided to teach others how to grow their websites using SEO, affiliate marketing, and email marketing. To date, the Scale Your Travel Blog program has helped thousands of travel bloggers monetize their websites.It can be hard to give up that control in your business and let other people do things that you’re used to doing, but in order to have some balance in your life and scale your business, you have to learn to simplify and delegate. By shifting your mindset and trusting the people on your team, you can begin to work less and make more, just like Laura did. In this episode, you’ll learn:How Laura grew her travel blog through ads and affiliate marketingThe launch strategy Laura uses to sell her courseThe difference between Laura’s evergreen vs live launch methodsLaura’s average cost per leadWhy you don’t need to reinvent the wheel for your businessHow Laura cut her hours spent working down by automating moreWhat it’s like working with your spouseThe power of SEO in your businessLinks & Resources:The Art of Online Business websiteDM me on InstagramVisit my YouTube channelThe Art of Online Business clips on YouTubeFull episodes of The Art of Online Business Podcast on YouTubeThe Art of Online Business Podcast websiteCheck out my Accelerator coaching program*Disclosure: I only recommend products I use and love and all opinions expressed here are my own. This post may contain affiliate links that at no additional cost to you, I may earn a small commission.Laura Peters’ Links: Mike and Laura’s websiteFollow Mike and Laura on InstagramConnect with Mike and Laura on FacebookFollow Mike and Laura on YouTubeFull show notes available at www.rickmulready.com/612One of the biggest frustrations I hear from online business owners is how overwhelmed they are with all the tech it takes to run their business.  That's where Zapier comes in.  Zapier helps you make the most of the technology that you already use easily connecting over 4,000 of the most popular apps that online businesses use every day.  Get started with a free account today at www.zapier.com/art
Released:
Jun 29, 2022
Format:
Podcast episode

Titles in the series (100)

Facebook ads expert Rick Mulready from RickMulready.com brings you The Art of Paid Traffic, revealing the best online marketing tips, tactics and strategies for growing and scaling your business. Discover how to create freedom in your business through online marketing and advertising without having to empty your wallet in the process. Learn how to automate your leads and sales from the top experts in paid traffic on Facebook ads, to YouTube ads, Google Adwords, retargeting, native advertising, Instagram, LinkedIn ads, sales funnels, analytics, landing pages, sales pages, how to write good ad copy, banner ads, ad networks, buying email lists, affiliate marketing and more. Everything that’s working right now (and not working) to help you create a killer sales machine for your business so you know exactly where your next lead and sale are going to come from.