Stacy Tuschl is a speaker, business coach, and the owner of The Academy of Performing Arts in Wisconsin. She is the author of the book “Is Your Business Worth Saving?” where she reveals proven strategies for pulling entrepreneurs out of a rut and launching them toward business success. Welcome back to another episode of the Foot Traffic podcast!! Are you currently running paid traffic to your small business?  Are you bringing in consistent new leads and sales every single day? Today, I want to give you a behind-the-scenes look into Foot Traffic, and how we will be maximizing visibility and paid traffic in 2020.  If you aren’t constantly assessing what’s working, tweaking what’s not, and trying new things… your social strategy will become outdated very quickly.  Today for this conversation, I have my Marketing Director, Michelle Fernandez, here to join me.  Michelle is my go-to for all things Facebook Ads and funnels, and I cannot wait for you to hear the new strategies we are implementing already this year.  Here are a few highlights you won’t want to miss:  "You're consistently getting new people to your funnel..." at 7:30 Stacy and Michelle talk about how we use Brand Awareness to pre-qualify our prospects.   "We put the social selling system in place..." at 15:26 Stacy and Michelle dive deep into why social selling is the new norm and how you should be closing sales on social media.   Times are changing and if you are not on your social platforms selling you are missing out!  Social selling is the best way to engage and have personal conversations with your prospective customers.   "If your conversions are not high, here's why..." at 28:33 Stacy and Michelle talk about 3 missing gaps in your funnel that are hurting your conversions.   You can check out more about Michelle and hear her new podcast, The Traffic and Conversions Show with Michelle Fernandez, at www.themichellefernandez.com  Make sure to tune in Monday at 11:30am CST / 9:30am PST to continue the conversation. Click here to join the free Facebook Group​.​  Don’t forget every Monday one of our live viewers will get the chance to win an Amazon gift card, book bundles, coaching with me, and a week inside of our premier program, Foot Traffic Formula.