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Are Streaming Games A New Advertising Gate? -- Anna McMichael // Partnership Director

Are Streaming Games A New Advertising Gate? -- Anna McMichael // Partnership Director

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Are Streaming Games A New Advertising Gate? -- Anna McMichael // Partnership Director

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
13 minutes
Released:
Nov 24, 2021
Format:
Podcast episode

Description

Partnership Director at VlogBox, Anna McMichael, unpacks advertising mechanics across new media channels. Gaming’s highly engaging nature and widespread audience make it the arena to top. Even Netflix is venturing into gaming, making it clear that the big players recognize a great opportunity. Today, Anna considers whether streaming games are the new advertising gate. Show NotesConnect With: Anna McMichael: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Nov 24, 2021
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.