This week's episode comes to you from NORA (the National Online Retailers Association). I'm joined by Paul Erskine, Head of Digital and Data Delivery for Strandbags Australia and Alex Luscombe, Head of Customer Success at Search.io. We don't often get to see behind the scenes of enterprise-level retail businesses and as independent retailers, it's easy to fall into the trap of thinking the big end of town has all the answers. This panel discussion sheds light on the fact that no matter what size your business is, retailers are all going through the same problems. In this episode, we discuss what's working in eCommerce and what's not. How to test and measure, what metrics are the most successful. I know you'll come away from this episode with at least one little tip you can take away and implement in your business and start seeing results from, right away. >> We're heading to Reed Sydney in April. To grab your free retail strategy session jump over to scaleyourstore.com/reed and book your place today. << For more click here