If you don’t have a game plan for the holiday shopping period, you’re leaving tens of thousands of dollars on the table -  and there’s NO chance for a do-over. With so much doom and gloom in the media about ‘how terrible it is for retailers’ right now, it’d make sense if you felt like your customers were more likely to keep their wallets in their pockets… … But spoiler alert that’s not what the data is saying SPENDING IS UP!  And customer wallets are indeed open.  Our Retail Academy retailers are telling us about record-breaking months in their retail and eCommerce businesses in every single one of our weekly meetings.  They’re KILLING it across the board.  I went digging into the data to find out HOW, and the numbers I found won’t just surprise you, but they’ll completely change how you approach the holiday shopping period. When 70% of your income can take place in just a few short months, this opportunity is just too big to miss.  Join me in this week’s podcast to look at what you need to do RIGHT NOW to set up your profit and revenue for the next 12 months. This is not a drill!