It’s September 11, 2001, and the only network running in downtown NYC is the one owned and operated by BlackBerry’s manufacturer, Reserach in Motion. On one of the most devastating days in American history, that unique reliability wins RIM new fans from Wall Street to Capitol Hill. Mike Lazaridis and Jim Balsillie, the co-CEOs of RIM, created the first mobile devices that synced work email accounts to mobile. But when Steve Jobs picks up the bulky Blackberry, he sees an opportunity — and a rivalry is born.Listen to new episodes 1 week early and to all episodes ad free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars. Please support us by supporting our sponsors!Zip Recruiter- Try ziprecruiter.com/BW to try Zip Recruiter free and get your job posted in front of the right people!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.