Dan is an award-winning entrepreneur and speaker. He is also the Founder and CEO of McGaw.io, an analytics and marketing technology consultancy. Top 3 Value Bombs: 1. Using a marketing automation tool will allow you to measure how people are using your website. 2. Personalization is imperative to push somebody down the funnel. 3. You do better in your business and have more free time by building a lot of marketing stack, personalize and automate as much as you can. Text FIRE to 415.915.9011 - Get a FREE copy of Dan’s book – Build Cool Sh*t: A Blueprint To Creating A Marketing Technology Stack. Sponsors: Thinkific: It has never been easier to create an online course than with the Thinkific App Store. Learn more and sign up for a free trial at Thinkific.com/firefree! Thrivetime Show: Looking for a business coach who has helped thousands of entrepreneurs just like you to increase their profitability by an average of 104% per year? Schedule your free consultation today with Clay Clark at ThrivetimeShow.com/fire!