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Letting Employees (& Pets) Speak for Themselves in Your Employer Branding — Dani Kaufman, PetSmart

Letting Employees (& Pets) Speak for Themselves in Your Employer Branding — Dani Kaufman, PetSmart

FromEmployer Branding Podcast


Letting Employees (& Pets) Speak for Themselves in Your Employer Branding — Dani Kaufman, PetSmart

FromEmployer Branding Podcast

ratings:
Length:
17 minutes
Released:
Nov 4, 2020
Format:
Podcast episode

Description

This company in the pets space nurtures its employer brand through employee-generated content and job perks candidates won't find anywhere else—like puppies in the workplace!

Dani Kaufman is Manager of Employer Brand and Recruitment Marketing at PetSmart.

Dani Kaufman on LinkedIn:
https://www.linkedin.com/in/danikaufman

Careers at PetSmart:
https://careers.petsmart.com/

Follow @LifeatPetSmart on Instagram:
https://www.instagram.com/lifeatpetsmart

Follow the #LifeatPetSmart conversation on social media.

Subscribe to this podcast: https://employerbrandingpodcast.com

Measure your employer brand: https://employerbrandindex.co

Thanks for tuning in!
Released:
Nov 4, 2020
Format:
Podcast episode

Titles in the series (100)

Learn practical talent attraction & employer branding strategies from the best. The Employer Branding Podcast is hosted out of London by Jörgen Sundberg, CEO Link Humans. In this weekly show, international employer brand leaders, rebels, and innovators share their favorite tactics and strategies. From challenger brands with momentum – to leading companies such as GE, Unilever, Walmart, Deloitte, L'Oréal, Salesforce and, Microsoft. Episodes are around 20 minutes long and in an easy to follow Q&A format. They also appear remixed as articles on the Link Humans blog and Undercover Recruiter — a popular resource on modern recruiting. Subscribe ==> https://employerbrandingpodcast.com Contact: leslie@linkhumans.com