7 min listen
How to Advertise on Twitter with Linda Bolg of Audiense
How to Advertise on Twitter with Linda Bolg of Audiense
ratings:
Length:
20 minutes
Released:
Apr 1, 2015
Format:
Podcast episode
Description
Linda Bolg, Head of Marketing at Audiense gives us the inside track to advertising on Twitter.
Here are some of the questions Linda answers in this episode:
1. Facebook has a larger audience, LinkedIn has more decision makers, Pinterest and Instagram have higher engagement. What makes Twitter a good place to reach your target audience?
2. There are lots of advertising options on Twitter, which would you recommend to brands who want the most bang for their buck?
3. How should you measure the Return on Investment from paid Twitter campaigns?
4. What brands are really doing Twitter advertising right?
5. How do brands get it wrong?
6. What is the benefit of using a tool such as Audiense when planning and executing Twitter advertising?
Read the article here: http://linkhumans.com/blog/advertise-twitter-linda-bolg
All show notes: http://linkhumans.com/podcast
Subscribe on iTunes: http://bit.ly/smknowhow
Here are some of the questions Linda answers in this episode:
1. Facebook has a larger audience, LinkedIn has more decision makers, Pinterest and Instagram have higher engagement. What makes Twitter a good place to reach your target audience?
2. There are lots of advertising options on Twitter, which would you recommend to brands who want the most bang for their buck?
3. How should you measure the Return on Investment from paid Twitter campaigns?
4. What brands are really doing Twitter advertising right?
5. How do brands get it wrong?
6. What is the benefit of using a tool such as Audiense when planning and executing Twitter advertising?
Read the article here: http://linkhumans.com/blog/advertise-twitter-linda-bolg
All show notes: http://linkhumans.com/podcast
Subscribe on iTunes: http://bit.ly/smknowhow
Released:
Apr 1, 2015
Format:
Podcast episode
Titles in the series (100)
A Guide to Employer Branding Communications with Martin Mosler of Hager Group: We talk to Martin Mosler about Hager Group's soci… by Employer Branding Podcast