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151—The Future of Brand Experience

151—The Future of Brand Experience

FromObsessed Show


151—The Future of Brand Experience

FromObsessed Show

ratings:
Length:
61 minutes
Released:
Nov 30, 2020
Format:
Podcast episode

Description

Howard has a unique design point of view. Over the past 25 years, he has served scores of Fortune 500 companies, including Pfizer, CVS/Caremark, Hewlett Packard, Motorola, and SAP, by leveraging the concept of simplicity to activate customers and employees. He challenges design teams across the world to bring humanity to brands. You could say Howard was born to design. Maybe we'll dig into that story in a moment.  After founding a NYC-based design company at the age of 28, which was purchased by Omnicom in 2001, Howard joined Siegel+Gale in 2004. Since then he’s brought simplicity, a global perspective and systems thinking to designing brand programs for some of the largest companies on the planet. As many of you may know, I'm a total branding geek at heart, so I'm incredibly excited to chat with Howard about the future of branding, and to learn more about Siegel+Gale.
Released:
Nov 30, 2020
Format:
Podcast episode

Titles in the series (100)

Obsessed Show - featuring some of the most creative people in the world, it's a podcast designed to inspire. - Hosted by Josh Miles If you knew this show as Obsessed With Design you're still in the right place. After a brief hiatus in 2018, we have a ton of episodes already recorded, and I'm excited to be back! This season we'll still be chatting with designers from branding, illustration, architecture, interiors, and design thinking... but we'll also be talking to other makers—from film and photography, to authors and television... and many other creatives along the way.