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Autoline This Week #2502 - Chevrolet’s Digital Tool Box Is Boosting Sales and Market Share

Autoline This Week #2502 - Chevrolet’s Digital Tool Box Is Boosting Sales and Market Share

FromAutoline This Week - Video


Autoline This Week #2502 - Chevrolet’s Digital Tool Box Is Boosting Sales and Market Share

FromAutoline This Week - Video

ratings:
Length:
27 minutes
Released:
Jan 22, 2021
Format:
Podcast episode

Description

When the auto industry shut down last year due to the COVID-19 pandemic it lost a lot of production. Even now, car dealers are running on bare-bone levels of inventory. But Chevrolet is using new digital tools to let customers peer into its pipeline and discover the delivery date for the exact vehicle they want. It’s also engaging customers online with experts who can answer their questions, including technical ones about electric cars. Steve Hill, the head of Chevrolet, talks about how they’re using these digital tools to boost market share.
Released:
Jan 22, 2021
Format:
Podcast episode

Titles in the series (100)

Autoline This Week is the first stop for auto executives, insiders and consumers looking for the latest automotive news. Each week John McElroy, one of the deans of the Detroit automotive press corp, brings his expertise and analysis to the issues and interviews driving the automotive world. He moderates a panel of automotive journalists as they discuss the week’s news and interview top industry newsmakers