You can use Shopify's analytics and reports to learn about your sales and customers in great detail. Or you can tear hair out, create unnecessary panic, and make rash decisions.
In this episode, we'll break down a sane approach to your Shopify analytics complete with example benchmarks for your key performance indicators.
You'll hear:

Which stats measure the health of your store
Ranges for conversion rate, AOV, and RCR
Kurt's KPI-based approach to analytics
What successful brands get right

Tune in for more details!
Show Links

Chicago Shopify Plus Meetup
JavaHouse
Klaviyo

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