EP174 - Web Smith of 2PM  Web Smith (@web) is the Founder and Editor-in-chief of 2pm, a curated, subscription-based media company.  We cover a wide variety of topics around digitally native vertical brands, including the recent Harry's acquisition, and Away investment. Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 174 of the Jason & Scot show was recorded on Wednesday, May 16th, 2019. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:24] Welcome to the Jason and Scott show this is episode 174 being recorded on Wednesday May 15th 2019 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scott window. Scot: [0:38] Hey Jason and welcome back Jason Scott show listeners Jason one of our favorite topics on the podcast is the Mega Trend that has several names that that we talked about our favorite is DMV because it just rolls off the tongue but there's Brands going direct to Consumer and I'm sure there's others in there and tonight we're excited to have on the show one of the top experts on this Trends both from being in the trenches but also the Strategic level we have with us tonight web Smith web is founder of 2PM DTC e-commerce newsletter that is published at wait for it to p.m. everyday full disclosure for listeners both Jason and I are fans of the letter end of the executive membership enjoy reading. And prior to starting to peel web was a senior executive investor founder and many well-known DTC Brands and he also as part of his whole portfolio what he does he advises and invest in lots of these Brands as well welcome to the show web. Web: [1:44] It's my honor guys for having me. Scot: [1:48] Call someone one kind of fun topical thing I just saw that the luggage company had no idea they call themselves a travel lifestyle company but I think of them as luggage company away, just raised over $109 and I think they're in the the definitely the Unicorn club which is valuation over a billion dollars but I think they're closing in on a billion dollars and I hear you have a fun away store. Web: [2:13] Oh yes well you know I know that, one of you guys is a fan of Jen Rubio and she certainly on my good side a long story short I think it was maybe for 4 weeks ago for 5 weeks ago and I was joking about wanting to go to the Masters and everyone wants to go to the Masters but, but I don't have a joke that I would want to go one day but I also want to be able to afford my kids college education. [2:36] DaVinci respond she says you know do you want my tickets and I'm like well. Yes yes of course I want your tickets she's like to meet up in you get to Georgia I confirm that I can get to Georgia and in the next, 3 hours is a really interesting sequence of events happens she responded she has one ticket it's a very special ticket, but in that time I told my dad who's always wanted to go that I was going to take him, buying two regular price ticket regular price tickets for the Masters for Sunday with Tiger In Contention cost $2,400 per, okay so I buy these tickets which is a huge sacrifice and long story short. My dad fly so maybe go to Augusta, and I end up selling those tickets aside all together because Jen got me two of those special tickets, so I can honestly say that that time gesture is responsible for probably a top 15 or 20 day of my life with my dad it was a bucket list item for him, and we got to see you know the Masters and style. Scot: [3:50] Yep and tiger sounds like you're a tiger fan is really awesome to watch him kind of make a comeback I thought it was a pretty interesting moment. Web: [3:57] On that day every everybody was a tiger fan that was really specta