Today we’re covering a topic I get asked a lot about, and that’s 'Do Facebook ads work for brick and mortar businesses?' Joining me on the show today to share her experience with using Facebook ads for her brick and mortar businesses is Lisa Kuecker. Lisa is a multi-million dollar business owner who owns fitness businesses in small markets around the US.  NOTE: Even if you’re not a brick and mortar business owner, you’re going to get a ton out of this interview with Lisa!   On Today's Episode, You'll Learn: Why Lisa puts 80% of her marketing budget in Facebook ads About a case study of one of Lisa’s Facebook ads campaign where she spent $250 in ads and got $45,000 in revenue The best Facebook ads tool for a brick and mortar business Why segmenting your market can be the difference between making money and losing money Lisa's #1 strategy for successful ads for her local businesses How to craft the right offer for your target audience This has quickly become one of my favorite episodes to date...and I bet you'll agree!