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SaaStr 246: Dropbox CCO Yamini Rangan on 5 Myths That Stop SaaS Companies From Moving Upmarket

SaaStr 246: Dropbox CCO Yamini Rangan on 5 Myths That Stop SaaS Companies From Moving Upmarket

FromThe Official SaaStr Podcast: SaaS | Founders | Investors


SaaStr 246: Dropbox CCO Yamini Rangan on 5 Myths That Stop SaaS Companies From Moving Upmarket

FromThe Official SaaStr Podcast: SaaS | Founders | Investors

ratings:
Length:
24 minutes
Released:
Jun 27, 2019
Format:
Podcast episode

Description

Dropbox Chief Customer Officer Yamini Rangan draws on 20 years of experience to challenge five common misconceptions about SaaS success. From beating the competition to over (or under) relying on Outbound, she offers a practical perspective on the frameworks that are holding businesses back from reaching their full potential in a changing landscape.   Missed the session? Here’s what Yamini talks about: How to increase the odds of reaching $1B in ARR What is the pull upmarket, why do companies focus their attention there? Common go-to-market myths and lessons. If you would like to find out more about the show and the guests presented, you can follow us on Twitter here: Jason Lemkin SaaStr  
Released:
Jun 27, 2019
Format:
Podcast episode

Titles in the series (100)

The Official Saastr Podcast is the latest and greatest from the world of Saastr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we centre around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.