Chris says that the best thing you can do for proper branding is have good content. He’ll give you details in this episode of what kind of content to create, and how to leverage your personality and knowledge. The voice behind the content is one of the most important parts to master. If you enjoyed today’s episode remember to subscribe in iTunes and leave us a review!   Best Ever Tweet: Can I do it on my own, or do I need to outsource it? Chris Craft Background: Founder of content creation agency Nao Media Author of The Foundation: Branding for Successful Real Estate Professionals Helps real estate professionals brand themselves through written content Real estate marketing and content expert Based in Atlanta, Georgia Say hi to him at http://www.naomedia.co/ Best Ever Book: The Content Code   Made Possible Because of Our Best Ever Sponsors:   Fund That Flip provides short-term fix and flip loans to experienced investors. If you're looking for a reliable funding partner, their online platform makes the entire process super easy, and they can get you funded in as few as 7 days. They've also partnered with best-selling author, J Scott to provide Bestever listeners a free chapter from his new book on negotiating real estate. If you'd like to improve your bestever negotiating skills, visit www.fundthatflip.com/bestever