47 min listen
#55: Seth Godin—5 Huge Paradigm Shifts that Will Change the Way You Do Marketing
#55: Seth Godin—5 Huge Paradigm Shifts that Will Change the Way You Do Marketing
ratings:
Length:
46 minutes
Released:
Jul 31, 2017
Format:
Podcast episode
Description
This week, we’re honored to welcome Seth Godin to the Building a StoryBrand podcast. Unless you’ve been living in a cave for the last fifteen years, you recognize Seth Godin as a preeminent influencer in the marketing world. And in an industry that can be so noisy, cheesy, and in-your-face, Seth’s thinking stands out. It’s deep and it’s well-reasoned. And it’s humanistic, affirming at its core that marketing is ultimately about people and the relationships we build with them. In this conversation, Donald Miller and Seth Godin cover a lot of ground, including: *How to ship your projects quickly without sacrificing quality *Why the old models of marketing are failing and what it takes to succeed today *The psychology behind why people buy (most of us miss it) *The perils of not understanding the world we’re marketing in *Why now is an ideal time to be a creative person At every point in the conversation, Seth challenges us to think differently about marketing. And when we do, we’ll find a massive opportunity to set our businesses apart and make more meaningful connections with our customers. Listen now! http://buildingastorybrand.com/55
Released:
Jul 31, 2017
Format:
Podcast episode
Titles in the series (100)
#21: Amy Porterfield—4 Foolproof Ways to Improve Your Digital Marketing: If you’re trying to run and grow a business, you know you’re going to need smart marketing tactics to get you to the next level of success. The trouble is, there is SO MUCH information out there. And not all of it can be trusted to actually work... by Business Made Simple with Donald Miller