Writing Songs in the Streaming Age: 40 Mistakes to Avoid If You Want to Get More Streams

By Brian Oliver

“WRITING SONGS IN THE STREAMING AGE - 40 MISTAKES TO AVOID IF YOU WANT TO GET MORE STREAMS” is the new book by Brian Oliver, author of "SURPRISING RHYMING" ... “HOW [NOT] TO WRITE A HIT SONG! 101 Common Mistakes to Avoid If You Want Songwriting Success” ... and “HOW [NOT] TO WRITE GREAT LYRICS! 40 Common Mistakes to Avoid When Writing Lyrics for Your Songs”.

“WRITING SONGS IN THE STREAMING AGE" takes a close look at how the global dominance of music streaming is having a profound impact on the very nature of songs and songwriting.
- Streaming has not only revolutionized the way people consume music, it is also transforming the way songs are being written and recorded. It’s changing the whole methodology of songwriting.
- "Successful streaming requires a different type of song," says author Brian Oliver.
- The book examines the essential elements consistently found in the construction, melodies and lyrics of the biggest streaming hits. Crucially, it highlights the most common errors made when these key components are built into a song. In doing so, it aims to help aspiring songwriters avoid such mistakes in their own songs.
- As award-winning songwriter/producer Shane McAnally puts it: "We’re talking about two different worlds now....What connects in the streaming world and what works as a radio song are not always the same thing now."
- Today, songwriters face a period of great change. Song structures that have always been at the heart of hit songs are being replaced by a song form that has one overriding objective: Keep streaming audiences listening for at least the first 30 seconds—otherwise a play won’t count as a stream.... the song may be downgraded on the streaming service’s database....and nobody gets paid.
- Streaming platforms are now where the majority of music consumers are, so songwriters and artists need to be there too. But to succeed in the streaming market, creators need to adapt to the new songwriting conventions that are emerging in this algorithm-driven musical environment.
- Songwriters may need to rethink their songwriting approach to meet the needs of streaming audiences and the growing number of ‘click and skip’ listeners who don’t always stick around for the chorus.
- With more songs now being designed to please the streaming companies’ algorithms, the core objective of this book is to help provide a better understanding of the changing building blocks of song structure in the streaming age ... an era in which the verse has gained a new importance.
- The book provides 40 insightful tips, plus a comprehensive Checklist, to help new songwriters avoid the most common mistakes that are made when trying to write streaming-friendly songs....so they can go on and gain many more streams as a result

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• Language: English
• Publisher: Brian Oliver
• Release date: Nov 3, 2022
• ISBN: 9781005988999

Brian Oliver

Brian Oliver was Sports Editor of the Observer 1998-2011, and co-inventor of Observer Sport Monthly. He worked for the Daily Telegraph 1983-98, was a Venue Media Manager at London 2012, and has an honorary doctorate from Brighton University for his contribution to sports journalism.