Feel Confident with Your Clients

By Gayle Feallock

Build confidence, improve reviews and gain referrals!

Have you ever felt scared or nervous working with your client?
Does your stress level go up when their's does?
Learn Tools and Proven Techniques to:

• create a sense of positive teamwork with your client.
• mitigate stress and help make your client a partner in your success!
• recover from a problem
• develop personal resources to navigate your client relationships with ease and grace.

Watch your positive reviews increase; enjoy more referrals from your clients and colleagues; and reduce complaints and misunderstandings, which can lead to negative reviews and impact your bottom line. 

 

Gayle Feallock of Just Imagine Love is a nondenominational ceremony officiant, officiating weddings, memorial services and baby blessings for more than 15 years. She served as a wedding planner for 10 years, and her previous experience in custom travel, retail, and tourism - developing positive relationships with hundreds of clients - has led her to share these concepts with you, to create your own positive professional experience.

• Language: English
• Publisher: Gayle Feallock
• Release date: Jun 17, 2022
• ISBN: 9798201064228

Book preview

CHAPTER 1

WELCOME

Congratulations on joining me here to talk about one of your biggest fears! And, don’t worry. The fact that you want to manage that fear means you are well on your way to becoming someone your clients or customers can feel comfortable with and trust.

What is it about talking with other humans that can get us all twisted up into knots? That anxiety can be invasive in all types of relationships—with family, with friends, in romance, and especially in your professional life.

You might feel even greater anxiety in your professional relationships since the immediate consequences of a challenging situation can result in being fired, losing money, bad reviews, and missed opportunities.

I’ve experienced that very uncomfortable state of anxiety many times when I was growing my business—it doesn’t feel good. And over the years, through mishaps and mistakes, I’ve come to better understand how to move out of fear and into love with customers and clients.

How did I find my way?

I entered the world of weddings back in 2001, with the crazy idea that I wanted to become a wedding planner. I started by joining the national Association of Bridal Consultants (ABC) and completing their home study course. Back then, there was no such thing as degreed programs or other professional development for the hospitality industry. Prior to this new venture, I had worked in editing and publishing, behind the safety of a desk. I had no experience with weddings or event planning or working with clients.

For the first three years I worked as an assistant for one of the premier wedding planners in Orange County. Then I secured my first planning gig of my own in 2004—and a thousand things went wrong: ants on the aisle runner, wedding rings got locked in the catering office before the ceremony, there weren’t enough seats for the guests at reception—you name it! Yet, somehow, this disaster did not deter me and I came to absolutely love working with clients to plan their big day.

Later, in 2007, I also began my career as a ceremony officiant. In between, I’ve worked in hospitality, retail (tuxedo shop), with a high-end custom travel agency, in the local visitor’s center—I’ve seen lots of different angles of the wedding, tourism, and hospitality industries. I’ve come to learn many ways to create a great experience for my clients, and many ways to fail miserably or have them turn against you.

But I constantly strived to learn and grow and develop my professional presence. For example, for six years I served as co-director and secretary on the board of the San Diego chapter of the ABC, which had the sole mission and goal of increasing the professionalism of the event industry in San Diego.

Through all these different professions, there has been a common thread: clients with high emotions and big expectations. The desire for a dream wedding; experiencing the perfect vacation; purchasing the exact item they wanted for their big event. As the professional attempting to build that trust and provide a quality experience, these can be challenging relationships to navigate.

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My great passion is to help you feel confident in working with your clients so you can actually enjoy your client relationships as well as rely on them for great reviews, testimonials, and referrals.

CHAPTER 2

I’M KINDA SCARED OF BRIDES

When I was a full-time wedding planner, I was frequently invited to tour venues that were either new or had gone through major renovations. Particularly in San Diego, there are so many unique and beautiful venues and this gave me an opportunity to meet new colleagues in the industry.

On one particular visit of a local hotel, the catering sales assistant giving me the tour was young and new to the hospitality industry. She guided me through the various meeting spaces in the hotel and all the package options, and we