Summary of Mark Rampolla's High-Hanging Fruit

By IRB Media

Please note: This is a companion version & not the original book. Book Preview:

#1 I took Maura and Ciara to the beach house that would be our refuge for the day. We were ten minutes from the house, but Maura was sick, so we stopped to get some water coconuts. Within an hour, our friends were poolside.

#2 I began to think about what I wanted to do next. I loved working for IP, but I was beginning to think about what I wanted to do next. I thought about going back to the Peace Corps and taking over for Don when he retired, or maybe finding something at CRS.

#3 I struggled with how to reconcile the two worlds of business and social activism. I wanted to be a young master of the universe, but I was also pulled toward my family's value of social activism and a desire to give something back to the world.

#4 My journey from Peace Corps volunteer to corporate executive to becoming an entrepreneur was fundamentally motivated and guided by the pursuit of something higher. It was about more than money, conventional success.

• Language: English
• Publisher: IRB Media
• Release date: May 10, 2022
• ISBN: 9798822512702

IRB Media

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Insights on Mark Rampolla's High-Hanging Fruit

Contents

Insights from Chapter 1

Insights from Chapter 2

Insights from Chapter 3

Insights from Chapter 4

Insights from Chapter 5

Insights from Chapter 6

Insights from Chapter 7

Insights from Chapter 8

Insights from Chapter 9

Insights from Chapter 10

Insights from Chapter 1

#1

I took Maura and Ciara to the beach house that would be our refuge for the day. We were ten minutes from the house, but Maura was sick, so we stopped to get some water coconuts. Within an hour, our friends were poolside.

#2

I began to think about what I wanted to do next. I loved working for IP, but I was beginning to think about what I wanted to do next. I thought about going back to the Peace Corps and taking over for Don when he retired, or maybe finding something at CRS.

#3

I struggled with how to reconcile the two worlds of business and social activism. I wanted to be a young master of the universe, but I was also pulled toward my family's value of social activism and a desire to give something back to the world.

#4

My journey from Peace Corps volunteer to corporate executive to becoming an entrepreneur was fundamentally motivated and guided by the pursuit of something higher. It was about more than money, conventional success.

#5

All too often, entrepreneurs find some brilliant way to do something ten times better, faster, or cheaper than what was on the market before. They launch a risky new business with the goal of capturing a big chunk of some huge market dominated by a corporate behemoth.

#6

The old guard will fight back, and they won’t always fight fair. They’ll deploy advertising designed to manipulate consumers, promote unfair regulations, and attempt to control routes to market. But all these tactics will only delay the inevitable.

#7

The next generation will thank you for it. It is time to apply the maxim of being