Summary of Jay Sullivan's Simply Said
By IRB Media
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About this ebook
Get the Summary of Jay Sullivan's Simply Said in 20 minutes. Please note: This is a summary & not the original book. Original book introduction: Simply Said is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? Do people buy into your ideas? It all comes down to communication. We all communicate, but few of us do it well. From tough presentations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication, based on the Exec|Comm philosophy: we are all better communicators when we focus focus less on ourselves and more on other people. More than just a list of tips, this book connects skills with scenarios and purpose to help you hear and be heard. You'll learn the skills to deliver great presentations and clear and persuasive messages, handle difficult conversations, effectively manage, lead with authenticity and more, as you discover the secrets of true communication.
IRB Media
With IRB books, you can get the key takeaways and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience.
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Summary of Jay Sullivan's Simply Said - IRB Media
Insights on Jay Sullivan's Simply Said
Contents
Insights from Chapter 1
Insights from Chapter 2
Insights from Chapter 3
Insights from Chapter 4
Insights from Chapter 5
Insights from Chapter 1
#1
To be effective communicators, we must first understand what we want to communicate, and then focus on the needs of the people we are speaking to.
#2
When speaking with clients or colleagues, always try to simplify your message and make it clear to them what you want. A clear message is easier to understand than a garbled one.
#3
When giving a speech, the speaker should keep their key message as short as possible. The key question is whether or not the listeners will be able to repeat the message after the meeting. If it’s unlikely, your message will not be effective.
#4
Do not try to impress others with your vocabulary or wit. Your goal when communicating is not to be cute or clever, but to be understood.
#5
The key to a successful presentation is to focus on what your audience wants to hear, not what you want to say. You can do so by asking yourself two questions: What does my audience want to hear. and What do I want to say.
#6
Everyone has their own jargon, and not realizing you’re using it is even more dangerous. Jargon is used to communicate with others in your field, but is often misunderstood or misconstrued by others.
#7
It is your job as a marketer to craft an audience-focused message. Focus on what the audience needs, not on what you need, when writing emails.
#8
You must build relationships with others in order to succeed. Always stay positive, and if a colleague or client asks about your recent vacation, share an awkward moment, a ridiculous