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    Summary: The Long Tail: Review and Analysis of Anderson's Book
    Unavailable
    Summary: The Long Tail: Review and Analysis of Anderson's Book
    Unavailable
    Summary: The Long Tail: Review and Analysis of Anderson's Book
    Ebook43 pages25 minutes

    Summary: The Long Tail: Review and Analysis of Anderson's Book

    By BusinessNews Publishing

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    Currently unavailable

    Currently unavailable

    About this ebook

    The must-read summary of Chris Anderson's book: "The Long Tail: Why the Future of Business is Selling Less of More".

    This complete summary of the ideas from Chris Anderson's book "The Long Tail" shows how the world of business is changing and commercial success in the 21st century will rely on multiple-niche marketing. The author explains that it is now better and more profitable to sell a few units in many niche markets than to try and sell a million units in one mass market. By reading about this new strategic thinking used by some of the top companies in the world, you can start paving the way for the future success of your business.

    Added-value of this summary: 
    • Save time 
    • Understand key concepts 
    • Increase your business knowledge

    To learn more, read "The Long Tail" and find out how your business can become more profitable by selling less of more.
    LanguageEnglish
    PublisherBusiness Book Summaries
    Release dateFeb 15, 2013
    ISBN9782806233677
    Unavailable
    Summary: The Long Tail: Review and Analysis of Anderson's Book

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