Rating: 0 out of 5 stars
0 ratings
Ebook159 pages2 hours
Brand New Start: Fast-Start Your Career with the Power of Personal Branding
By Mainak Dhar
Rating: 0 out of 5 stars
()
About this ebook
Studying in college or business school and wondering what it takes to land your dream job?
Early in your career and wondering how to set yourself up for success?
Feeling off-track after just a couple of years of working and wondering how to find an opportunity that fits you better?
If you find yourself nodding to any of these questions, then this is the book for you. Brand New Start teaches you that a lot of success at the start of your career hinges on how well you understand, articulate and present the most important brand you can work on.
You.
Combining the wisdom and experience of a CEO gained over two and a half decades in the corporate world with the accessible and engaging storytelling of a bestselling novelist, Brand New Start is a unique book. It will make you reflect, smile, rethink some things you've taken for granted, and ultimately equip you with practical advice on how to build a more authentic, more compelling and more differentiated personal brand as a cornerstone of your career success.
Early in your career and wondering how to set yourself up for success?
Feeling off-track after just a couple of years of working and wondering how to find an opportunity that fits you better?
If you find yourself nodding to any of these questions, then this is the book for you. Brand New Start teaches you that a lot of success at the start of your career hinges on how well you understand, articulate and present the most important brand you can work on.
You.
Combining the wisdom and experience of a CEO gained over two and a half decades in the corporate world with the accessible and engaging storytelling of a bestselling novelist, Brand New Start is a unique book. It will make you reflect, smile, rethink some things you've taken for granted, and ultimately equip you with practical advice on how to build a more authentic, more compelling and more differentiated personal brand as a cornerstone of your career success.
Related to Brand New Start
Related ebooks
Perception is Reality: Become a Winner in the Workplace Get Noticed. Be Remembered.: Creating a Personal Brand Strategy for Success Rating: 0 out of 5 stars0 ratingsBranding To Success Rating: 0 out of 5 stars0 ratingsBuilding Brand You!: A Step-By-Step Guide to Building Your Personal Brand Rating: 0 out of 5 stars0 ratingsStop Listening to the Customer: Try Hearing Your Brand Instead Rating: 0 out of 5 stars0 ratingsLeaping Forward: Finding Your Purpose and Journey as an Entrepreneur Rating: 0 out of 5 stars0 ratingsA Bend In Marketing : Select Marketing Insights From Seth Godin Rating: 0 out of 5 stars0 ratingsMarketing to the Ageing Consumer: The Secrets to Building an Age-Friendly Business Rating: 0 out of 5 stars0 ratingsNew Startup Mindset: Ten Mindset Shifts to Build the Company of Your Dreams Rating: 0 out of 5 stars0 ratingsStop Tweeting Boring Sh*t: The New Rules of Work Rating: 4 out of 5 stars4/5How I Run My Podcast Rating: 0 out of 5 stars0 ratingsA Solopreneur’s Guide to Business Branding Rating: 0 out of 5 stars0 ratingsAt Home With Work: Understanding and Managing Remote and Hybrid Work Rating: 0 out of 5 stars0 ratingsSimply Brilliant: Powerful Techniques to Unlock Your Creativity and Spark New Ideas Rating: 0 out of 5 stars0 ratingsBuild Your Reputation: Grow Your Personal Brand for Career and Business Success Rating: 5 out of 5 stars5/5Oh, You Behave!: Social Media Etiquette for Career and Business Branding Success Rating: 0 out of 5 stars0 ratingsSPINOLOGY: Transform Your Media Spin Into Business Gold Rating: 0 out of 5 stars0 ratingsBuilt to Help Each Other: Mentoring in the Life of Richard Caruso: An Uncommon Man Rating: 0 out of 5 stars0 ratingsSmall By Design: The Entrepreneur’s Guide For Growing Big While Staying Small Rating: 0 out of 5 stars0 ratingsMeasuring Customer Experience: How to Develop and Execute the Most Profitable Customer Experience Strategies Rating: 0 out of 5 stars0 ratingsCurve Benders: How Strategic Relationships Can Power Your Non-linear Growth in the Future of Work Rating: 0 out of 5 stars0 ratingsOn Becoming an Authority Rating: 0 out of 5 stars0 ratingsMoney Can’t Buy You Love, Not Even a Like: Reimagining Sales and Marketing Rating: 0 out of 5 stars0 ratingsBig Enough: Building a Business that Scales with Your Lifestyle Rating: 0 out of 5 stars0 ratingsBrand Authority: Discover How To Be Everywhere, Stand Out From Your Competition And Build An Incredible Brand People Will Remember! Rating: 0 out of 5 stars0 ratingsThe Social Employee: How Great Companies Make Social Media Work Rating: 2 out of 5 stars2/5Sarahdateechur's Guide to Podcasting Rating: 0 out of 5 stars0 ratingsBuilding Brand [You]: Be Relevant or Be Replaceable Rating: 0 out of 5 stars0 ratingsLoops: The Seven Keys to Small Business Success Rating: 3 out of 5 stars3/5Summary of Paul Jarvis' Company of One Rating: 0 out of 5 stars0 ratings
Personal Growth For You
How to Talk to Anyone: 92 Little Tricks for Big Success in Relationships Rating: 4 out of 5 stars4/5Unfu*k Yourself: Get Out of Your Head and into Your Life Rating: 4 out of 5 stars4/5Unfuck Your Brain: Using Science to Get Over Anxiety, Depression, Anger, Freak-outs, and Triggers Rating: 4 out of 5 stars4/5The 7 Habits of Highly Effective People Personal Workbook Rating: 4 out of 5 stars4/5The Big Book of 30-Day Challenges: 60 Habit-Forming Programs to Live an Infinitely Better Life Rating: 4 out of 5 stars4/5Mating in Captivity: Unlocking Erotic Intelligence Rating: 4 out of 5 stars4/5Maybe You Should Talk to Someone: A Therapist, HER Therapist, and Our Lives Revealed Rating: 4 out of 5 stars4/5Nonviolent Communication: A Language of Life: Life-Changing Tools for Healthy Relationships Rating: 5 out of 5 stars5/5The Purpose Driven Life: What on Earth Am I Here For? Rating: 4 out of 5 stars4/5Self-Care for People with ADHD: 100+ Ways to Recharge, De-Stress, and Prioritize You! Rating: 5 out of 5 stars5/5The 5AM Club: Own Your Morning. Elevate Your Life. Rating: 4 out of 5 stars4/5Never Split the Difference: Negotiating As If Your Life Depended On It Rating: 4 out of 5 stars4/5Mind Hacking: How to Change Your Mind for Good in 21 Days Rating: 4 out of 5 stars4/5The Road Less Traveled: A New Psychology of Love, Traditional Values and Spiritual Growth Rating: 4 out of 5 stars4/5What Happened to You?: Conversations on Trauma, Resilience, and Healing Rating: 4 out of 5 stars4/5Grit: The Power of Passion and Perseverance Rating: 4 out of 5 stars4/5The 5 Second Rule: Transform Your Life, Work, and Confidence with Everyday Courage Rating: 4 out of 5 stars4/5The Source: The Secrets of the Universe, the Science of the Brain Rating: 4 out of 5 stars4/5The Mastery of Self: A Toltec Guide to Personal Freedom Rating: 5 out of 5 stars5/5Personality Types: Using the Enneagram for Self-Discovery Rating: 4 out of 5 stars4/5No Bad Parts: Healing Trauma and Restoring Wholeness with the Internal Family Systems Model Rating: 5 out of 5 stars5/5Crucial Conversations Tools for Talking When Stakes Are High, Second Edition Rating: 4 out of 5 stars4/5Crucial Conversations: Tools for Talking When Stakes are High, Third Edition Rating: 4 out of 5 stars4/5Codependence and the Power of Detachment: How to Set Boundaries and Make Your Life Your Own Rating: 5 out of 5 stars5/5Feeling Good: The New Mood Therapy Rating: 4 out of 5 stars4/5
Related podcast episodes
How to Build Your Personal Brand: Top Tips for 2023 0% found this document usefulMoment 77 - Nike CMO: Three Steps to Genius Marketing: Greg Hoffman 0% found this document usefulFounder or Entrepreneur? It’s Not Just Semantics 100% found this document usefulDavid Hieatt: Co-Founder Hiut Denim Co & The Do Lectures: An interview with David Hieatt 0% found this document useful71. How to build authentic connection at scale, w/Trevor McFedries & Lil Miquela 0% found this document useful060 - How to Stand Out During Your Job Search 0% found this document usefulInside Buffer's Formula for Customer Engagement on Social Media 0% found this document useful207: BossBabe’s 7-Figure Launch Secrets Revealed 0% found this document useful
Related articles
Say My Name Harper's Bazaar SingaporeArticle
Say My Name
May 16, 2019
3 min readYour Structured Approach To Brand Management Is Killing You MarketingArticle
Your Structured Approach To Brand Management Is Killing You
Feb 11, 2018
For many years now, academics and agencies have been developing scientific models to measure the strength of the brands we build. This is based on the prevailing wisdom that a good brand is one that grows in equity over time. The result is a (very re
4 min readSelling Ain’t Telling Inc.Article
Selling Ain’t Telling
May 5, 2020
A former editor and founding CEO of the ad agency Droga5, Andrew Essex is currently the CEO of Plan A, a marketing services holding company, the author of The End of Advertising, and a recognized authority on branding and brand storytelling. In this
4 min readFlipping the Value Creation Model Rotman ManagementArticle
Flipping the Value Creation Model
May 1, 2018
HISTORICALLY, MARKETING has been based on an ‘Industrial Age’ approach. Marketers saw what they believed to be a customer need, developed a product bearing what they considered to be ‘value’, and then tried to find buyers seeking that value. This ‘su
5 min readCreative Agency Red Antler Is a Cult-Brand Whisperer Fast CompanyArticle
Creative Agency Red Antler Is a Cult-Brand Whisperer
Apr 9, 2018
6 min readSecrets Of A Squiggly Career: How To Get More Fulfilment From Your Job Evening StandardArticle
Secrets Of A Squiggly Career: How To Get More Fulfilment From Your Job
Nov 19, 2020
5 min readIndustry Insights NZ MarketingArticle
Industry Insights
Mar 24, 2021
11 min readYes, You Can Break Free of Your Brand Inc.Article
Yes, You Can Break Free of Your Brand
Feb 27, 2024
CANDACE NELSON, founder of the world’s first cupcake bakery, Sprinkles Cupcakes!” That was my introduction on more than 100 episodes of Food Network’s Cupcake Wars. It’s how the world came to know me—Mrs. Sprinkles. The Cupcake Queen. By co-founding
3 min readGetting On The GUEST LIST The WriterArticle
Getting On The GUEST LIST
Oct 29, 2022
7 min readBreakout Brands Fast CompanyArticle
Breakout Brands
Jan 8, 2018
9 min readBranding Is All About Influencing Perceptions NZBusiness and ManagementArticle
Branding Is All About Influencing Perceptions
Aug 28, 2019
LET’S START by establishing what a brand is. It is a customer’s (or potential customer’s) perception of your business or product or service. So, when we talk about branding, we are trying to influence a customer’s perception. Branding is the act of i
2 min readSavvy Startups Like Casper and Brandless Are Investing in Brand Image First -- and You Should, Too EntrepreneurArticle
Savvy Startups Like Casper and Brandless Are Investing in Brand Image First -- and You Should, Too
Oct 1, 2018
4 min readHow This Entrepreneur Earned a Profit From Her First Day in Business Inc.Article
How This Entrepreneur Earned a Profit From Her First Day in Business
Dec 11, 2019
4 min readIs Hiring a PR Firm Worth It? EntrepreneurArticle
Is Hiring a PR Firm Worth It?
May 1, 2018
2 min readKey To Creating A Successful Inhouse Campaign Lies In Connection Says Nzski NZ MarketingArticle
Key To Creating A Successful Inhouse Campaign Lies In Connection Says Nzski
Jun 22, 2022
2 min readPlay The Kindness Game WellBeing WildArticle
Play The Kindness Game
Jan 27, 2021
4 min readHow To Fail Forward Into The Future True LoveArticle
How To Fail Forward Into The Future
Apr 27, 2020
3 min readMarketing Tool Measures PR In Good Times And Bad FuturityArticle
Marketing Tool Measures PR In Good Times And Bad
Jan 3, 2020
1 min readFrom Couch to Offices Home Business MagazineArticle
From Couch to Offices
Oct 18, 2019
1 min readBeauty of Starting Again Home Business MagazineArticle
Beauty of Starting Again
Dec 24, 2020
1 min readHow To Establish A Strong Brand Identity Country Homes & InteriorsArticle
How To Establish A Strong Brand Identity
May 6, 2021
2 min readSimple Steps to Effective Marketing EntrepreneurArticle
Simple Steps to Effective Marketing
Jan 1, 2013
3 min readThe Best Parts The Power Of Love Inc.Article
The Best Parts The Power Of Love
Mar 15, 2022
When an owner cancels a standing order after a pet’s death, the online pet supply retailer Chewy often sends flowers or a note. Showing that it cares makes customers more willing to recommend Chewy to friends, earning the company a Net Promoter Score
1 min readAll About The Pitch Writer's DigestArticle
All About The Pitch
Jun 14, 2021
For this column, I chose to speak to an editor at Condé Nast’s WIRED because it focuses on the transformative effect of technology on people’s lives (and who isn’t touched by the constant lure of our cellphones)? I also cover what not to pitch. My Es
5 min readWhy Cracking Content is so Important Parents in BizArticle
Why Cracking Content is so Important
Apr 20, 2020
2 min readEmbrace Marketing, Creativity, The Power Of Media AdNewsArticle
Embrace Marketing, Creativity, The Power Of Media
Nov 20, 2019
2 min readThe Agency Sweet Spot AdNewsArticle
The Agency Sweet Spot
Mar 30, 2020
13 min readTo Harness the Power of Purpose, BRANDS MUST HAVE A MISSION The European Business ReviewArticle
To Harness the Power of Purpose, BRANDS MUST HAVE A MISSION
May 25, 2021
8 min readDon't Know How to Reach Gen Z? Just Ask Beautycon. EntrepreneurArticle
Don't Know How to Reach Gen Z? Just Ask Beautycon.
Jan 1, 2019
8 min readHow To Be Happy At Work Rotman ManagementArticle
How To Be Happy At Work
Sep 1, 2018
It boils down to three things. First, people need a sense of purpose. They need to feel that they are contributing in an impactful way and that their work is meaningful. Second, people need to feel hopeful about the future. They need to feel that wor
5 min read
Reviews for Brand New Start
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews
Book preview
Brand New Start - Mainak Dhar
1a book_preview_excerpt.html Z]嶑+.n'~[`0 Ǎ gc y%^)T_߷}SERR81KSf훘o_NSh|uy+UY_YdY]MbCj>m15Q cǦ_òm4
OWRK|C~
lSj]]g|s[]k# o7lO{o4ݿ#h|gڄ;
&Qq \0mnœ9{
ܱ?=am>Ѹ)nl 1m>aڈru,{}-X/!<7a{\ m `zc`ysoɶ?
v=ɋ*V;䂏[tSj=y
ٵ?ƛ) KHT?UޣNX6F=mfwDf"$ǵoY995W>1
jE}>] w ^7KMbyjLٻ?-i!鋾GIpѼГy &M\ cJ9w(b?D] :.SA4o V#g7MT
m>,'ۅy>/pW."{BDf{uV"6mG&F<"(:0;-60젭ŅD) gd;<6LEK9\ZE9 oUJ,eb1\ʓn Þ7"f0B ڄbsn'n;Y VITnp e5뽺:D/p]F1-$^!]V60Mo]oM,- IT"<{@`n4!L4l$;EV7IN m'u| mK8.zE h CI_8w qmΊARF
N8Z8c
9i2jyqňbi?`GBY/EG<]m$ "rhW,Wu/ #* QJ 2GW͘i8DS gEbxV*ƈ["]GD>U07f0η1$+,EW$L p{ ilx) poJ1 :bDc#v.0y{l>xWP%ǹN\#dz!G\`$+ň[fN]2f
0K
7[a*^$%B\S$t#*Q`nL>Ȇ uvI
qU8&! pz{j&` h 0|{K0]+ P]i5t`>n_2B!WPqg bb?6ߓ'wXk 6{tBcL4NT֔# 6NA]=U-oca}-&[ t$}N
s<0# {FQ,0K%3S1d{Row/l+A]\pHmp
.nwIY[Tr<(2ê %|ϱ H/|
+$7qJPǵ\!*q3
Fpy.HpCr!l1L+Rw[x6ެ/q*RnfQiiڊHz,2,^.ۺ,/2w=吗(B<ގĒfmBķ-a BآaX AO@
}-%Ş_b5t; >yp=Ž[m'QxqH&2QNTm,KVYX D;H V\Vx$kǪq
k. <@Pa "击Uz`EEB|!UN jG\ʘ '(+nS=T~ocUˏ<@^I;i^Wc 4Om@IcD4E[ID<&
U2QxR N+Z 70US3 ۃCuwC Ns*b_qb8z=ȩIk4Bd䦯 Re;j-/3?l0ߒ4h?bw8vBj;GG[IHez% 3wٓ̓]BL>~ J:ó !W!XH93SQ)oڍC|#O5nB) c o:. = jJy?3h%YL:J( ɢr)d[
{ jwJYY.6өuqiٿ:Б)>Y^ 3Vp #*gdWUcoT':@?&3l
[f(1k-#_6ic ¬
Gt].8C}уY![WHj$օ G
;r4} ?L-R2hQɲ tJV~]")#Ʉ#~tNg,)gRa\lnjIOL=60]>I$AA tY[@Or 2M"$AJ`I,
Enjoying the preview?
Page 1 of 1