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    Author Business College: Self-Publishing Fundamentals
    Author Business College: Self-Publishing Fundamentals
    Author Business College: Self-Publishing Fundamentals
    Ebook148 pages1 hour

    Author Business College: Self-Publishing Fundamentals

    By Ebony McKenna

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    About this ebook

    A guide that gives you business insider tips and tricks from an author who is in the trenches with you.

    Ebony McKenna is the author of many bestselling books, and, gulp, the author of some books that went absolutely nowhere!
    Yes, she's made plenty of mistakes along the way, so that you don't have to.
    Ebony shows authors what works and what will end up being a massive time slurp for little reward.
    This great 'chonk' of a guide book will steer you in the right direction, to help you make the best business decisions for your writing career.

    LanguageEnglish
    PublisherEbony McKenna
    Release dateNov 18, 2020
    ISBN9781922486059
    Author Business College: Self-Publishing Fundamentals
    Author

    Ebony McKenna

    Ebony McKenna is the author of 7 young adult romance novels, several short stories and now the 'Edit Your Own' non-fiction writing series. She lives in Melbourne, Australia.

    Read more from Ebony Mc Kenna

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      Book preview

      Author Business College - Ebony McKenna

      Chapter One

      Anthologies

      Let’s get straight down to business.

      Anthologies.

      Get on board!

      Anthologies (and I’ll use this interchangeably with box sets) are a brilliant way to find new readers, hit bestseller lists and also make money.

      There are no guarantees in life, obviously, but if your anthology is organised and hits all the right ‘trope’ buttons and is packaged the right way, you should do well.

      The ones that do really well are based on popular theme. Regency Christmas romances released for the holidays, or vampire novellas released around Halloween will attract readers for sure. The competition is fierce though, so make sure you have all your metaphorical ducks in a row. And yes, I’m about to show you how to do that.

      It’s on you do to some research about what is selling well in the genres you read, so spend time looking at bestseller lists from the retailer you usually buy your ebooks from. Research what’s already out there. ¹

      Another aspect that works well is an expected ‘heat rating’ for the collection. Readers want to know what they’re in for, especially with romance, so if it’s sweet or simmering or sexy-as-all-get-out, make sure this is in the book’s description. If the collection has a range of raunchiness (I love alliteration) then arrange the story order from sweet to spicy and also let readers know about this as

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