The Little Black Beauty Book: Business Essentials for the Independent Beauty Professional
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About this ebook
The Little Black Beauty Book is for any independent beauty professional who needs a simple roadmap and action steps to become a successful beauty-preneur.
You can read and study about branding and opening a business all day long, but if your basic business infrastructure isn't put in place, your beauty business will suffer. In this book, I have put together a step-by-step action guide to understanding and implementing the ten essential pillars your business needs for a solid foundation. I have included everything from scheduling software and email marketing to understanding your tax write-offs. I have done all the dirty work for you saving you much needed time and money.
This book was made specifically for independent hairstylists, nail artists, microblading artists, makeup artists, lash artists, estheticians, barbers, spray tan artists, wax specialists, threading artists, and the like.
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The Little Black Beauty Book - Cambria Davidson
Scheduling Software
The first and most important pillar is your scheduling software. The beauty industry is incredibly futuristic, yet when it comes to scheduling, I still see some professionals using pen and paper! I know not everyone is tech-savvy, but if you are not using this technology, you are losing money. This is the heart of your operation and needs to be given the same amount of love and attention as you do your craft. I cannot stress this enough.
If you are an employee or contractor at a business that uses pen and paper, get out now! Not only does this show rigidity and possibly poor money management in your employer, but it will also hold you back in your own business.
Today’s scheduling software is not what it used to be and it continues to improve with each update. There are some programs out there that will optimize your schedule so that you are making the most out of your time and money. They also have built-in email marketing and low inventory alerts amongst other fabulous features. The simple truth is, you don’t know what you don’t know, and I’m here to teach you that scheduling software is not only essential but customizable and incredibly easy to use. My goal is to get your business as automated as possible so that you can spend more time on the things you love.
The list below is a guide for everyone. If you already have scheduling software, make sure you have what you need and aren’t paying for what you don’t need. Double-check that you are utilizing all the features you are paying for and continually research the competition, you never know what you could be missing out