Emotion Inspires: How Brands Use Music to Engage People
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About this ebook
Emotion Inspires details the impact of music on emotion and consumer behavior, and how you can make it a strategic part of your brand experiences to drive engagement, inspire loyalty, and increase lifetime value.
PlayNetwork, Inc.
PlayNetwork helps brands use music and content to engage customers through physical, digital, and experiential channels. We believe that experience creates differentiation, emotion inspires behavior, and that relevance strengthens relationships. We work with more than 450 brands across 110,000 locations in 135+ countries, reaching more than 100 million people every day.
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