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    The Anatomy of Persuasion: How to Persuade Others To Act on Your Ideas, Accept Your Proposals, Buy Your Products or Services, Hire You, Promote You, and More!
    The Anatomy of Persuasion: How to Persuade Others To Act on Your Ideas, Accept Your Proposals, Buy Your Products or Services, Hire You, Promote You, and More!
    The Anatomy of Persuasion: How to Persuade Others To Act on Your Ideas, Accept Your Proposals, Buy Your Products or Services, Hire You, Promote You, and More!
    Ebook264 pages5 hours

    The Anatomy of Persuasion: How to Persuade Others To Act on Your Ideas, Accept Your Proposals, Buy Your Products or Services, Hire You, Promote You, and More!

    By Norbert AUBUCHON

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    About this ebook

    This eye-opening book will show you how the power of persuasion can help you talk to anybody about anything and get what you want from it.

    Some people seem able to coerce others into anything. Do they possess a natural talent that the rest of us can never hope to imitate? 

    The Anatomy of Persuasion literally dissects each step in the persuasion process. You will turn your great ideas into tangible realities as you learn how to: 

    • apply the two major principles of communication
    • perceive the needs of others
    • present the features and benefits of their idea
    • understand the subconscious decisions people often make
    • create a logical, error-free proposal (oral or written) that will win the day

    The Anatomy of Persuasion provides you with a unique, proven, step-by-step analytical thinking process that anyone can use to analyze, organize, and present information in a persuasive way.

    LanguageEnglish
    PublisherThomas Nelson
    Release dateJun 27, 2007
    ISBN9780814417010
    The Anatomy of Persuasion: How to Persuade Others To Act on Your Ideas, Accept Your Proposals, Buy Your Products or Services, Hire You, Promote You, and More!
    Author

    Norbert AUBUCHON

    NORBERT AUBUCHON (Kennett Square, PA) is creator of the unique seminar-workshop, The Anatomy of Persuasion. He had a highly successful career at DuPont in sales, advertising, and marketing before he started Aubuchon & Associates.

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