DIY Music Marketing Basics

By Martyn Wilson

Are you struggling to grow an audience? Is it impossible to make people pay for your music?

This book is for musicians like you. Martyn Wilson has years of experience as a DIY musician, working with industry professionals in multiple roles. In this book, he introduces the basic ideas behind music marketing on a budget in 2016/17.

Learn how to grow your audience, step by step, creating a relationship with your fans that will help you to give them the content they want and eventually earn you some money.

A short but sweet basic introduction to music marketing methods that shouldn't cost you a penny!

• Language: English
• Publisher: Martyn Wilson
• Release date: Dec 17, 2016
• ISBN: 9781386510956

Book preview

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DIY Music Marketing Basics

Written by

Martyn Wilson

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DIY Music Marketing Basics

Establishing Goals

You should know, right from the off, that marketing your own music from home (probably on no budget) is no easy ride. When the social media craze was born, artists and bands were briefly able to take advantage of the new media and it swung the pendulum in favour of certain acts. Sadly, right now, we are way past that moment in history and with the saturated marketplace that is the internet, the job is much harder. However, our options are far broader in scope…

With so many platforms, so much information (and misinformation) and many routes to take, it’s easy to feel overwhelmed at the start of a project - so, we urgently need to plan where it is that we are