Essentials of Starting Your Business

By Deborah Gorman

"Drawing on the insights of men and women who overcame setbacks and failure to achieve phenomenal success, the author focuses on the mental and emotional essentials, the attitudes and mindsets that are the foundation of success in business." -- Doug G
"Written from a place of business maturity and wisdom with many great inspirational stories woven in, the messages inside this book are not only beneficial but highly insightful for any small business owner or someone who has been downsized and is considering starting a business. As the author states, being an entrepreneur is not for the faint of heart and there is no such thing as an "over night success". Heeding the advice in this book will save many from the pitfalls and mistakes so many of us make because we do not have the right guidance and support." -- Diana M. Needham
An inspirational and well rounded viewpoint on the journey of entrepreneurship, Essentials of Starting Your Business is an informative book that touches on many issues of that will come up in the course of a business start-up.
The focus of Essentials of Starting Your Business is to help an entrepreneur discover their unique vision and define their reason for starting a business.
Other topics include getting outside your comfort zone, attitude, keeping a healthy life balance while running a business, how failure moves you ahead, how to overcome rejection, learning sales skills, providing value, continuing education, the value of mentors and coaches, the importance of being teachable, continuing education.
Includes bibliography.

• Language: English
• Publisher: Deborah Gorman
• Release date: Feb 24, 2015
• ISBN: 9781310114960

Deborah Gorman

Deborah is a holistic life coach and Reading Instruction Specialist who helps people to have a better quality of life. She is an entrepreneur who has started several businesses and is the author of Essentials of Starting Your Business, published in 2017 by Business Experts Press, and two previous books as well as numerous blogs. Prior to the advent of the Internet, she got her start in writing as a newspaper correspondent in Wisconsin.Deborah is a retired pastor who is originally from the Midwest, where she served congregations in Minnesota and Wisconsin for many years. She has an M Div degree from the University of Dubuque Theological Seminary.Deborah is most likely to be found on Linked In, Google+, and Smashwords.com.Deborah is a servant leader who is passionate about her faith, and active in her church. She is a mom and grandma to six grandchildren and currently makes her home in North Carolina. Deborah loves books, gardening, hiking and travel.

Book preview

Essentials of Starting

Your Business

By Deborah Gorman

Revised Second Edition

Copyright 2019 Deborah Gorman Books

Published by Deborah Gorman at Smashwords

Smashwords Edition License Notes

This ebook is licensed for your personal enjoyment only. This ebook may not be re-sold or given away to other people. If you would like to share this book with another person, please purchase an additional copy for each recipient. If you’re reading this book and did not purchase it, or it was not purchased for your enjoyment only, then please return to Smashwords.com or your favorite retailer and purchase your own copy. Thank you for respecting the hard work of this author.

Table of Contents

Acknowledgements

Introduction

The Practical Dreamer In Business

Why Start a Business?

Developing a Business Mindset

The Power of Vision

Preparing to Launch Your Venture

How to Set and Achieve Your Goals

Finding and Keeping your Balance

Moving Outside your Comfort Zone

To Advance You Must Make Your Move

Five Essential Traits to Succeed at Anything You Want to Do

Attitude Makes the Difference

Need to Change Your Circumstances?

Change your Focus to Gratitude

Become Rejection-Proof

Why Failure Moves You Ahead

How to Increase Your Net Worth

Five Books on Personal Development In Business

When You’re Stuck, Try Giving More Value

Sell Is a Four-Letter Word

Rethinking Goals: Should You Forget Them?

Working With a Coach Improves Your Chances For Success

Reference Notes

Bibliography

About Deborah Gorman

Acknowledgements

A previous version of this book appeared as a report for the Business Experts Series published by Business Expert Press. Thank you to Scott Isenberg, Managing Executive Editor, Nigel Wyatt, Charlene Kronstedt, and Kiruthigadevi Nirmaladevi, for their editorial expertise. Thanks also to my business coach Tony Daum, mentor and trainer Simon Chan, and especially Carl Smith for his invaluable life coaching.

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Introduction

Being in business for oneself is not an easy road and not for the faint-hearted. There are numerous challenges involved. Being an entrepreneur may appeal to those who long for true independence, the ability to chart ones own destiny, and live out a dream. For many starting a business comes out of necessity as other paths are closed by downsizing or other loss of vocational options. Some of us have fallen into entrepreneurialism and discovered it to be a better fit than traditional employment.

This book had its beginnings in blog posts that were originally published online, in which I explored various issues relating to starting and running my own businesses. I have been involved personally in several types of self-employment and entrepreneurialism and hence have gained some experience along the way, which I hope may be of use to others.

Though often overlooked, the soft skills in areas of mindset, visualization and mindfulness play an important in achieving success in all of life.

This book is written for those who may be considering starting a business. I write by way of an introduction to share some of my own experiences and observations. The articles included touch on various subjects; the conclusions are intended to be neither a definitive nor an exhaustive treatment. They are offered merely as a starting point or guide to points the reader may not have considered.

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TOC

The Practical Dreamer In Business

The future belongs to those who believe in the beauty of their dreams.

—Eleanor Roosevelt

Do you dream of owning your own business someday? If you could do anything, what would you really like to do?

Your dreams are an expression of who you are. No matter how impossible they may seem to be, your dreams are an essential part of your identity. From one tiny seed, a dream may eventually germinate and grow into something amazing.

When Walt Disney created Mickey Mouse, it launched his cartoon business and eventually Disneyland. Mickey Mouse popped out of my mind onto a drawing pad 20 years ago on a train ride from Manhattan to Hollywood at a time when the business fortunes of my brother Roy and myself were at our lowest ebb and disaster seemed right around the corner, he said.

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