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Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke
Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke
Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke
Ebook376 pages5 hours

Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke

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The manifesto for waging a street-smart publicity campaign with no- or low-cost strategies from one of Hollywood's most successful publicists.

LanguageEnglish
PublisherHarperCollins
Release dateOct 6, 2009
ISBN9780061983566
Guerrilla P.R.: How You Can Wage an Effective Publicity Campaign...Without Going Broke
Author

Michael Levine

As the founder of one of the country's most prominent entertainment P.R. firms, Michael Levine has been called "one of Hollywood's brightest and most respected executives" by USA Today. He lives in Los Angeles.

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Rating: 4 out of 5 stars
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  • Rating: 4 out of 5 stars
    4/5
    I have much respect for Michael Levine and his work. This book is a great Social Media/Web 2.0/ Viral Marketing starter book. Highly recommend

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Guerrilla P.R. - Michael Levine

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