SUMMARY - Switch: How To Change Things When Change Is Hard By Chip Heath And Dan Heath
Written by Shortcut Edition
Narrated by Digital Voice Mike G
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About this audiobook
This audiobook is narrated by a digital voice.
As you read this summary, you will discover ways to motivate yourself to effect change, both in yourself and in others.
You will also discover :
- that change does not depend only on our will;
- to what extent our emotions also have a role to play in change;
- how our immediate environment influences our behavior;
- that it is up to us to establish new good habits.
This book explains that in order to make a successful change and to anchor it permanently, the heart and the mind must be in tune. We all have a rational side (the mind, the Driver) that makes us want to do things, and an emotional side (the heart, the Elephant) that contradicts that will. Three things are involved in a process of change: giving a clear direction to the Driver, motivating the Elephant and finally charting the way forward (influencing the environment).
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