Audiobook6 hours
The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader: The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne
Written by W. Chan Kim and Renee Mauborgne
Narrated by James Conlan
Rating: 0 out of 5 stars
()
About this audiobook
The best of W. Chan Kim and Renee Mauborgne's articles on blue ocean strategy, all in one place.
The seminal book Blue Ocean Strategy has sold over four million copies globally and is in print in forty-six languages. But much of W. Chan Kim and Renee Mauborgne's work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place.
Piece by piece, these articles explain the process of creating "blue oceans"--uncontested market spaces, untainted by competition. Kim and Mauborgne introduce tools for exploring and exploiting these markets, such as the Value Curve, the Strategy Canvas, the Price Corridor of the Mass, and the Business Model Guide-tools that have come to make up the blue ocean strategy framework. This collection also features the authors' latest Harvard Business Review article, "Red Ocean Traps."
Whether or not you're familiar with blue ocean strategy, this book will give you a new perspective on this important framework-and help you implement it in your organization.
The seminal book Blue Ocean Strategy has sold over four million copies globally and is in print in forty-six languages. But much of W. Chan Kim and Renee Mauborgne's work on creating new market spaces was originally published in the pages of Harvard Business Review. This book brings the best of those articles together all in one place.
Piece by piece, these articles explain the process of creating "blue oceans"--uncontested market spaces, untainted by competition. Kim and Mauborgne introduce tools for exploring and exploiting these markets, such as the Value Curve, the Strategy Canvas, the Price Corridor of the Mass, and the Business Model Guide-tools that have come to make up the blue ocean strategy framework. This collection also features the authors' latest Harvard Business Review article, "Red Ocean Traps."
Whether or not you're familiar with blue ocean strategy, this book will give you a new perspective on this important framework-and help you implement it in your organization.
Author
W. Chan Kim
W. Chan Kim is a Professor of Strategy at INSEAD and the one of the authors of the bestselling business classic Blue Ocean Strategy. He is among the world’s top management gurus and serves as an advisor to multinational corporations, governments and institutions around the world.
More audiobooks from W. Chan Kim
Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant Rating: 4 out of 5 stars4/5HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter) Rating: 4 out of 5 stars4/5Blue Ocean Classics Rating: 4 out of 5 stars4/5Beyond Disruption: Innovate and Achieve Growth without Displacing Industries, Companies, or Jobs Rating: 4 out of 5 stars4/5HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter) Rating: 5 out of 5 stars5/5
Related to The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader
Related audiobooks
Summary of Richard P. Rumelt's The Crux Rating: 0 out of 5 stars0 ratingsOptimizing Strategy For Results: A Structured Approach to Make Your Business Come Alive Rating: 5 out of 5 stars5/5Agile Innovation: The Revolutionary Approach to Accelerate Success, Inspire Engagement, and Ignite Creativity Rating: 0 out of 5 stars0 ratingsStaffing Skills IT Managers Must Have: Tips and Techniques that IT Managers Can Use in Order to Correctly Staff Their Teams Rating: 0 out of 5 stars0 ratingsThe Art of the Strategist: 10 Essential Principles for Leading Your Company to Victory Rating: 2 out of 5 stars2/5The Office Politics Bible: Strategies for Career Advancement that Work Wonders in the Real World Rating: 0 out of 5 stars0 ratingsSUMMARY - The 4 Disciplines Of Execution: Achieving Your Wildly Important Goals By Chris McChesney Sean Covey And Jim Huling Rating: 0 out of 5 stars0 ratingsResults, Not Reports: Building Exceptional Organizations by Integrating Process, Performance,and People Rating: 0 out of 5 stars0 ratingsThe Happy Index: Lessons in Upside-Down Management Rating: 0 out of 5 stars0 ratingsCommunicate with Confidence Rating: 3 out of 5 stars3/5The Adventure of Sustainable Performance: Beyond ESG Compliance to Leadership in the New Era Rating: 0 out of 5 stars0 ratingsMighty Midsized Companies: How Leaders Overcome 7 Silent Growth Killers Rating: 5 out of 5 stars5/5Lead Inside the Box: How Smart Leaders Guide Their Teams to Exceptional Results Rating: 5 out of 5 stars5/5Business Leadership Rating: 5 out of 5 stars5/5Shift: Transform Motion into Progress in Business Rating: 0 out of 5 stars0 ratingsFairness Is Overrated: And 51 Other Leadership Principles to Revolutionize Your Workplace Rating: 0 out of 5 stars0 ratingsLean Startup, to Lean Company, to Rich Exit Rating: 0 out of 5 stars0 ratingsThe High-Speed Company: Creating Urgency and Growth in a Nanosecond Culture Rating: 5 out of 5 stars5/5Getting Innovation Right: How Leaders Leverage Inflection Points to Drive Success Rating: 1 out of 5 stars1/5Be More Strategic in Business: How to Win Through Stronger Leadership and Smarter Decisions Rating: 2 out of 5 stars2/5LinkedIn Edge: The Ultimate Guide to Successful Marketing Strategies on LinkedIn Rating: 0 out of 5 stars0 ratingsLead Positive: What Highly Effective Leaders See, Say, and Do Rating: 0 out of 5 stars0 ratingsThe Estate Agency Revolution Rating: 0 out of 5 stars0 ratingsIgnite: Real Leadership, Real Talk, Real Results Rating: 0 out of 5 stars0 ratingsBuilding Corporate Soul: Powering Culture & Success with the Soul System Rating: 0 out of 5 stars0 ratingsDemystifying IT: The Language of IT for the CEO Rating: 0 out of 5 stars0 ratingsSuccess Is Within: The 21 Ways for Achieving Results, Prosperity, and Fulfillment by Changing Your Leadership Mindset Rating: 0 out of 5 stars0 ratingsWalking the Leadership Tightrope Rating: 0 out of 5 stars0 ratingsConquer the Chaos: The 6 Keys to Success for Entrepreneurs Rating: 0 out of 5 stars0 ratingsReputation Capital: How to Navigate Crises and Protect your Greatest Asset Rating: 5 out of 5 stars5/5
Management For You
The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months Rating: 4 out of 5 stars4/5Company Rules: Or Everything I Know About Business I Learned from the CIA Rating: 4 out of 5 stars4/5Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity Rating: 4 out of 5 stars4/5The 7 Habits of Highly Effective People Rating: 4 out of 5 stars4/5The New One Minute Manager Rating: 5 out of 5 stars5/5Thinking in Systems: A Primer Rating: 5 out of 5 stars5/5Spark: How to Lead Yourself and Others to Greater Success Rating: 5 out of 5 stars5/5The 6 Types of Working Genius: A Better Way to Understand Your Gifts, Your Frustrations, and Your Team Rating: 5 out of 5 stars5/5Good to Great Rating: 5 out of 5 stars5/5The 7 Habits of Highly Effective People: 30th Anniversary Edition Rating: 5 out of 5 stars5/5The Introverted Leader: Building on Your Quiet Strength Rating: 4 out of 5 stars4/5Radical Candor: Fully Revised & Updated Edition: Be a Kick-Ass Boss Without Losing Your Humanity Rating: 4 out of 5 stars4/5The Coaching Habit: Say Less, Ask More & Change the Way You Lead Forever Rating: 5 out of 5 stars5/5The E-Myth Revisited: Why Most Small Businesses Don't Work and Rating: 5 out of 5 stars5/5The First Minute: How to start conversations that get results Rating: 5 out of 5 stars5/5The Effective Executive: The Definitive Guide to Getting the Right Things Done Rating: 4 out of 5 stars4/5Principle-Centered Leadership Rating: 4 out of 5 stars4/5Multipliers, Revised and Updated: How the Best Leaders Make Everyone Smarter Rating: 5 out of 5 stars5/5The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers Rating: 5 out of 5 stars5/5The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail Rating: 5 out of 5 stars5/5Developing the Leader Within You 2.0 Rating: 5 out of 5 stars5/5The Authentic Leader: Five Essential Traits of Effective, Inspiring Leaders Rating: 4 out of 5 stars4/525 Ways to Win with People: How to Make Others Feel Like a Million Bucks Rating: 5 out of 5 stars5/5Only the Paranoid Survive: How to Exploit the Crisis Points That Challenge Every Company Rating: 4 out of 5 stars4/5Radical Candor by Kim Scott - Book Summary: Be A Kickass Boss Without Losing Your Humanity Rating: 5 out of 5 stars5/5The Unfair Advantage: How You Already Have What It Takes to Succeed Rating: 5 out of 5 stars5/5The Creator's Code: The Six Essential Skills of Extraordinary Entrepreneurs Rating: 4 out of 5 stars4/5The Anxious Achiever: Turn Your Biggest Fears into Your Leadership Superpower Rating: 4 out of 5 stars4/5
Reviews for The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews