NZ Marketing

Lassoo redefines SUCCESS with new brand promise

This month independent agency Lassoo Media and PR launched its refreshingly simple brand promise – We Make It Easier.

While the industry has seen people and trends come and go, Lassoo’s philosophy of getting close and staying close to their clients’ business still holds true, and coincidentally (or not) has been the foundation for the brand refresh they have recently undertaken.

So, with more than 20 years business under their belt, Lassoo has taken this experience and distilled it into the Lassoo promise: to make it easier for everyone who encounters them. From the colleagues they sit next to, through to the partners they work closely with – by removing complexity and focusing resources on what’s important.

“We have seen the cycles of full service and specialist agencies, the rise of digital and social media and understand this has resulted in more fragmentation,” says Lassoo Founder

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