A rough patch on the road to an electric car future
by Laurent Belsie
Nov 28, 2023
3 minutes
American flags are flapping. Red, white, and blue banners in the lot urge customers to consider “New car” and “SUV.” And electric vehicles?
Not so much.
“Come back in a few months, and we’ll have a story to tell,” says Dominic Policella, general sales manager at Brighton Ford here in Brighton, Michigan. At least it’s an answer. A General Motors dealer in Livonia won’t return calls. Even Tesla, the leading electric vehicle maker in the United States, ignores repeated requests for interviews.
Why? Sales of EVs aren’t keeping up with expectations. And automakers are
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