How I Made It: This entrepreneur went from rags to socks and underwear riches
by Ronald D. White, Los Angeles Times
Dec 06, 2018
4 minutes
Iva Pawling, 36, is chief executive of Richer Poorer, a San Juan Capistrano, Calif., apparel company founded in 2010. Richer Poorer's T-shirts, bralettes, socks and sweats are sold at more than 900 retailers around the world. Pawling and co-founder Tim Morse have owned the company twice, having sold it and then bought it back to rescue it from bankruptcy. The company has 36 employees and is expecting a record $10 million in revenue for 2018.
Early fashionista
Pawling and her older sister, Gorjana, were keenly interested in fashion while growing up in Scottsdale, Ariz., but opportunities for filling their closets were few. "We were always obsessed with
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