We're constantly inundated with a wide variety of information, and choices about where to consume it all. Do we really want more options, or to be responsible for creating yet more content? Perhaps the better question is, how important is it to form lasting connections and enhance engagement with guests, customers, attendees, or exhibitors? We already know we have too many choices, so how can we encourage them to choose our hotel, product, or event? In this episode, you'll hear some reasons why the very medium you are consuming right now can be a key contributor to this crucial choice.

This is The Courtesy Block, a chip off The Room Block podcast.