9 min listen
E029 - Consumer Behavior Change
ratings:
Length:
69 minutes
Released:
Jun 24, 2019
Format:
Podcast episode
Description
James and Jane discuss how organizations, retailers and marketers use the concepts behind nudge, behavioral economics and motivational psychology to influence consumer behaviors. The list of the week is five cognitive biases that affect consumer choice.
Released:
Jun 24, 2019
Format:
Podcast episode
Titles in the series (100)
Introducing the World of Work Podcast: In this micro podcast, James and Jane discuss the World of Work Podcast. They explain how it came about, what it covers, who it's for and how to get the most out of it. by The World of Work Podcast