The Power Hour 9/26/12

FromPower Hour Optometry

Start listening View podcast show

The Power Hour 9/26/12

FromPower Hour Optometry

ratings:

Length:

56 minutes

Released:

Dec 17, 2012

Format:

Podcast episode

Description

Dr. Alan Glazier, author of Searchial Marketing, discusses his favorite social media strategies, specifically for optometrists.

Released:

Dec 17, 2012

Format:

Podcast episode

Titles in the series (100)

Join us for the latest ideas and innovations in the optometric industry. Brought to you every Wednesday by Power Practice. Learn more at www.PowerPractice.com

Skip carousel

The Power Hour 12/19/12: "Blow up the Benchmarks" and shake things up for the new year. Gary Gerber discusses his 5 top ways to positively disrupt the way your practice runs to ensure you have a more profitable year. by Power Hour Optometry
58 min listen
The Power Hour 7/18/12 Inaugural Show: How do you see the future of optometry? Is it so bright that we gotta wear shades, or so dim that we'll all need low vision soon? by Power Hour Optometry
43 min listen
The Power Hour 10/17/12: Publisher Frank Giamannco shares his unabashed views on the state of the profession by Power Hour Optometry
55 min listen
The Power Hour 12/5/12: Buying Group or Doctor Alliance? Which is better for your practice? Listen to Mark Feder, OD (CEO of IDOC) and Michael Block (President of Block Buying Group) share their views and opinions. by Power Hour Optometry
64 min listen
The Power Hour 8/15/12: Are we giving away eyeglass sales because of too much emphasis on medical eyecare? by Power Hour Optometry
61 min listen
The Power Hour 8/22/12: Is there life after vision plans? Can a practice survive without vision plans? "Something is better than nothing" might not be the case. Listen to this informative discussion on this weeks' show. by Power Hour Optometry
59 min listen
The Power Hour 5/1/13: Matt Geller, a fourth year SUNY Optometry student joins the show. Matt is the founder of . As a "plugged in and e-wired" OD student, he'll share his unique perspectives on all things OD student related. by Power Hour Optometry
59 min listen
The Power Hour 9/12/12: Is the Optomap a substitute for dilation? Listen to the sometimes heated debate from your colleagues. by Power Hour Optometry
56 min listen
The Power Hour 8/8/12: Listen to your colleagues talk about the best and worst marketing projects and ideas they've every tried or thought about. by Power Hour Optometry
62 min listen
The Power Hour 10/10/12: Well known optician and educator Ed DeGennaro discusses e-optical tools, maximizing opticians in your practice, Internet eyeglasses and more by Power Hour Optometry
62 min listen
The Power Hour 8/1/12: Staff management is the number one challenge for nearly every optometrist. Hear the thoughts about hiring for personality vs. skill along with lots of other great advice. by Power Hour Optometry
64 min listen
The Power Hour 3/12/14: Industry update from the industry's trade group, The Vision Council. CEO Ed Greene talks about current consumer trends and where he sees the industry headed. He also talks about International Vision Expo! by Power Hour Optometry
43 min listen
The Power Hour 4/3/13: Marge Axelrad from Vision Monday joins the show! As an editor and "industry insider," Marge shares her views and experience on current trends and challenges affecting OD practices. Tune in for what will be a very unique perspective... by Power Hour Optometry
58 min listen
The Power Hour 11/14/12: An eye exam from a kiosk? Bart Foster, CEO & Founder of SoloHealth is our guest and he'll be discussing his company's technology which is scheduled to be deployed in nearly 1,200 WalMart stores! by Power Hour Optometry
38 min listen
The Power Hour 7/25/12: Are there too many optometrists? Not enough patients? What's your opinion? by Power Hour Optometry
58 min listen
The Power Hour 12/12/12: LensCrafter founder, Dean Butler discusses the history of the company, where the industry is headed now and how OD's can compete with the Internet and our new economy. by Power Hour Optometry
61 min listen
The Power Hour 3/6/13: SEO, SMO, Web 2.0, Google +, Google Place, Facebook, Pinterest, Yelp - it's overwhelming UNTIL Jason Daniels talks about it and explains it in easy to understand English! Jason is an experienced web guru from Eyecarepro and has vast experience... by Power Hour Optometry
59 min listen
The Power Hour 3/27/13: Dr. Alan Homestead, the Yoda of optometric billing and coding, discusses some of the best ways to survive an audit, common "gotchas" and gives some great tips to instantly boost your practice's bottom line. by Power Hour Optometry
61 min listen
The Power Hour 9/26/12: Dr. Alan Glazier, author of Searchial Marketing, discusses his favorite social media strategies, specifically for optometrists. by Power Hour Optometry
56 min listen
The Power Hour 5/29/13: Luxottica President, Andrea Dorigo talks about some of the changes he's made at the company, leadership, competition and OneSight. Listen in for some great perspective, including his answer to, "How should private OD's compete with Lenscrafters?" by Power Hour Optometry
61 min listen
The Power Hour 1/23/13: How does your practice confirm appointments, reach out to patients for things like recall and practice announcements? How do you manage and generate positive online reviews? The two industry leaders in this category discuss the importance of... by Power Hour Optometry
59 min listen
The Power Hour 1/2/13: Drs. Alan Glazier, Nathan Bonilla–Warford and Justin Bazan, three social media experts in their own right, discuss, debate and argue the merits of things like Yelp, Facebook and Google+ as well as whether you even need a web page at all and how... by Power Hour Optometry
61 min listen
The Power Hour 9/5/12: When is the right time to bring in an associate? How do you do it? How do you get that doctor busy without cannabalizing the senior doctor's patients? Listen to this episode of The Power Hour and find out! by Power Hour Optometry
61 min listen
The Power Hour 8/29/12: All things social media with OD, Social Media guru - Dr. Nathan Bonilla Warford. by Power Hour Optometry
61 min listen
The Power Hour 10/24/12: What are your plans to ensure you grow your practice next year? Learn how to create a budget and marketing plan. by Power Hour Optometry
55 min listen
The Power Hour 7/24/13: If you have any pictures on your website or Facebook page, you HAVE to listen to this episode. Intellectual property attorney Jim Astrachan discusses the proper way to use images on your site (including using pictures of patients or staff),... by Power Hour Optometry
58 min listen
The Power Hour 6/5/13: What's the difference between a satisfied patient and a loyal one? Find out on "Open Mic Night" - a special tribute show where our listeners become our guests! by Power Hour Optometry
51 min listen
The Power Hour 1/16/13: Can a practice survive without vision care plans? Cary Herzberg, OD, joins The Power Hour! Cary made the conscious decision to not accept ANY vision plans and lived to have a vibrant, healthy and profitable specialty contact lens... by Power Hour Optometry
58 min listen
The Power Hour 10/30/13: If a sales rep leaves behind a pen or post-it notes on Monday, and for whatever reason you start prescribing more of their drug on Tuesday, are you in violation of this new regulation? Are you required to keep track of how much the lunch with your... by Power Hour Optometry
55 min listen
The Power Hour 5/8/13: RevolutionEHR and Crystal Practice Management discuss meaningful use, cloud vs. server based software, customer service and support, data conversion and many other important topics. They also answer the question, "Why would I buy your software... by Power Hour Optometry
65 min listen

More Episodes from Power Hour Optometry

Skip carousel

Eye on AI: The Future of Optometry: Is Your Optometry Practice Ready for the AI Revolution? Artificial intelligence (AI) isn't just science fiction anymore – it's transforming optometry. In this episode of Power Hour, host Eugene Shatsman and AI expert Dr. Roya Attar dive into the... by Power Hour Optometry
60 min listen
The Surprising Truth About Emerging Subspecialties - The Migraine & BVD Panel: This week’s latest episode of The Power Hour podcast unveils profitable subspecialties in eye care. Host Eugene Shatsman, joined by two industry experts, Dr. Julie Helmus and Matt Rosner - uncover valuable insights and strategies that could... by Power Hour Optometry
61 min listen
Unlocking Business Efficiency: Conquering Backlog, Optimizing Workflow, and Dominating Multitasking: Unlocking Business Efficiency: Conquering Backlog, Optimizing Workflow, and Dominating Multitasking No one is more familiar with the world of business constraints than Dr. Alan Barnard. His accolades speak for themselves as one of the world's leading... by Power Hour Optometry
61 min listen
‘Secret Sauce’ Revealed: Inside the Mind of The Power Practice Consultant: Join host Eugene Shatsman on the Power Hour podcast as he welcomes two distinguished guests, Dr. Ray Corbin-Simon and Dr. Eric Bran, both esteemed OD consultants from the renowned Power Practice. Known for prioritizing patient wellbeing, these... by Power Hour Optometry
68 min listen
The Optical Oracle: Marc Ferrara’s Predictions for Modern Eyecare: Join us as we welcome Marc Ferrara, the esteemed CEO of Jobson, for an exclusive discussion! Host Eugene Shatsman guides the discussion, placing a spotlight on Marc's influence in setting industry standards and analyzing the latest trends. by Power Hour Optometry
50 min listen
Jay Abraham and Eugene Shatsman: The $50B Man’s Growth Advice for ECPs: What if you could tap into the strategies behind billions in business growth? Jay has worked with titans like Daymond John and Tony Robbins, and now world-renowned business strategist Jay Abraham is ready to help you. Join Eugene Shatsman on The Power... by Power Hour Optometry
64 min listen
What do 60 Million Insights, Vision Expo & Smart Eyewear Have In Common?: What exactly does the Vision Council do, and how can it help your practice thrive in the future? Join your host, Eugene Shatsman, on the Power Hour Podcast for an exclusive interview with Ashley Mills, CEO of the Vision Council, and Alysse Henkel, VP... by Power Hour Optometry
54 min listen
Dr Gary Gerber and Eugene Shatsman on the Future of Optometry: Be among the 5 lucky listeners to get a FREE Practice Profitability Audit ($2400 value). Join the conversation on and scroll to the bottom to request a FREE audit. Dr. Gary Gerber, the founder of The Power Practice, returns in... by Power Hour Optometry
52 min listen
Redefining Entrepreneurial Success: The Return on Life Experience: How do you define success for your business? Are you making time to balance your work with personal fulfillment, or are you stuck in the cycle of chasing endless profits? In this episode, Bethany is joined by , founder and CEO of AltruVista... by Power Hour Optometry
30 min listen
Navigating the Cold Start Journey: Bethany's Expert Insights: In this episode, join Bethany as she gives some expert insight into the confusing and complex topic of creating a successful cold start practice. Drawing on over two decades of experience, including cold starting her own practice and guiding numerous... by Power Hour Optometry
33 min listen
Rethinking Your MBA: Expert Advice On How to Advance Your Career: Is an MBA your golden ticket to career advancement, or is there a way to invest your time and money with better opportunities? In this episode, Bethany is joined by Dan Koontz, MBA, former Wall Street senior equity analyst, in a conversation... by Power Hour Optometry
49 min listen
Is Dropping a Vision Plan One of Your Resolutions for 2024?: The new year is a chance for everyone to take a step back and seek out ways to improve their life for the upcoming year. Could dropping a difficult vision plan be your answer for a happier and more successful 2024? In this episode, Bethany is... by Power Hour Optometry
46 min listen
Bonuses, Gifts and Holiday Parties, Oh My!: Celebrations, Bonuses, and Gifts — the holiday season is one of the busiest times of year for everyone. What are you planning for your staff this holiday season? In this episode, Bethany is joined by , Director of Client Services at as... by Power Hour Optometry
25 min listen
Lease Smarter: Strategies to Optimize Your Lease Renewal Process: Lease renewals are the most common real estate transaction for healthcare providers. Unfortunately, they’re also the type of transaction where optometrists lose the most money. How can practice owners flip the odds to their favor and save... by Power Hour Optometry
35 min listen
Beyond the Balance Sheet: Smart End-of-Year Strategies: 2024 is fast approaching! That means that it’s time to consider making big purchases to improve your practice and avoid paying heavy tax bills — but what if there’s a better way to use your money? In this episode, Bethany is joined by ,... by Power Hour Optometry
40 min listen
From Mindset to Mastery: Overcoming Internal Barriers in Your Professional Journey: Expert analysis has determined that in the competitive world of entrepreneurship, only 20% of teams reach their full potential. For the majority of business leaders trying to achieve their goals and build their dream, internal saboteurs could be the... by Power Hour Optometry
44 min listen
Turning Negative People into Positive Leaders: How Your Team’s Mood Impacts Your ROI: Finding the right people to help your practice grow is a challenging task. No matter how rigorous your process is, misfits slip through the cracks. Your team is a vital piece to your success -- Don’t let other’s negativity impact your future! In... by Power Hour Optometry
33 min listen
From Confusion to Conviction: Crafting Your Business Vision: The world of entrepreneurship is naturally confusing, especially in the rapidly changing and demanding field of eye care. Join Bethany and , the founder of , a company that helps entrepreneurs connect to clarify and create their next big vision... by Power Hour Optometry
38 min listen
Visionary Branding: Elevate your practice to optimize your community’s quality of life: Get all eyes from your community on you! Uncover unique strategies to build brand awareness and engage with your local target audiences as Bethany and -- a partner at in Saint George, Utah – discuss how he has elevated his practice to be a... by Power Hour Optometry
37 min listen
The Power of Tough Decisions: Your Path to Success: Moving your career in the direction you need to reach your goals starts with being decisive and deliberate with your actions. Uncover key actions that help build a thriving business with Bethany and -- OD, owner of , and professor of Practice... by Power Hour Optometry
45 min listen
A Candid Conversation: Navigating Race and Equity in Optometry: How can the field of optometry break down barriers and promote equity while addressing the complex issues of race and racism? Join Bethany and , optometrist and co-founder of , as they engage in a candid and enlightening discussion on the often... by Power Hour Optometry
56 min listen
How to Maximize the Value of Your Optometry Practice: What steps can you take today to maximize your practice value in the future? For many of us, our business is our most valuable asset, and yet we often overlook important opportunities to realize its full potential. Join Bethany and , owner of ,... by Power Hour Optometry
43 min listen
US vs UK: A Behind the Scenes Comparison of the Optometric Profession: Ever wonder what optometry looks like across the world? Join Bethany and , an optometrist from the UK and host of in the first of a two-part special as they dive into a discussion comparing the life of an optometrist in the US and the UK to find out... by Power Hour Optometry
31 min listen
AI in Optometry: Give Your Practice an Edge by Accelerating the Inevitable: AI is here and can help your practice. Are you ready to take advantage of it? Join Bethany and Eugene Shatsman from as they talk about the role that rapidly evolving AI tools can play in optometry and how practice owners and managers can use... by Power Hour Optometry
35 min listen
AI, Dry Eye, and Tik-Tok? Today’s Eye Care Innovations in Action.: What do AI and Dry Eye have in common? Find out when you Join Bethany and , ophthalmologist, entrepreneur, and co-founder of as they discuss Dr. Boparai’s journey towards building an innovative AI-based solution for treating ocular surface... by Power Hour Optometry
38 min listen
From Crisis to Continuity: COVID's Hidden Effects on Optometric Practices: Although the pandemic's intensity has waned, do the effects on optometry practices, staff, and business strategy remain? In this episode, join Bethany as she reflects on the lingering impacts of COVID-19 on the optometric industry. Bethany delves into... by Power Hour Optometry
33 min listen
The Art and Science of a Successful Trunk Show: What are the elements of a successful trunk show? Join Bethany and Kayla Ashlee, co-founder of Spexy, in a discussion about the art of planning and putting on trunk shows — events where specialty frame vendors bring their entire catalogs to your... by Power Hour Optometry
46 min listen
Mind Matters: Nurturing Mental Health in an Optometric Practice and Beyond: Do you know how mental health is affecting you, your practice, and your staff? In this episode of The Power Hour, Bethany speaks with Dr. Dennis Pardo, an optometrist, social worker, psychotherapist, and founder of Tranquil Wave Psychotherapy, to... by Power Hour Optometry
42 min listen
Fact or Fiction: Emerging Trends in Optometry Schools: What’s driving today’s OD shortage? Are fewer optometry students passing their national board examinations or it just an issue of perception? The answer may fall somewhere in between. In this episode of the Power Hour Podcast, Bethany has an... by Power Hour Optometry
45 min listen
The Psychology of Motivation: A Leader’s Guide to Getting More from Your Team: What gets you out of bed in the morning? What drives your team? In this episode of the Power Hour Podcast, Bethany sits down with Gavin Rebello, an optometrist and renowned expert on leadership and management from the National Health System in the... by Power Hour Optometry
42 min listen

Discover this podcast and so much more

The Power Hour 9/26/12

The Power Hour 9/26/12

Description

Titles in the series (100)

More Episodes from Power Hour Optometry