“Do not follow where the path may lead. Go instead where there is no path and leave a trail.” – Ralph Waldo Emerson   The upside to that pandemic was some clarity… clarity on what is important and clarity on where we want to ACTUALLY spend our time. So many people were forced into a job or profession switch and so many people we forced to innovate in the given circumstances. No part of this shove in a new direction is easy, but ideally the clarity and innovation further put most of us on the right path. Many realized their current 9-5 wasn’t for them and they took a leap. Humans are creative and creating is what we do- for money, but importantly for our soul/mental health. If you have an idea, are an aspiring entrepreneur, creator, or anywhere in between, the first step in the hardest. I have put together some really easy, quick, and free steps to just get started and take that step #1. I started my first business over 20 years ago and we had almost none of these options, so take advantage of what is out there and just try. There is so little to lose and so much to gain. It’s never a perfect time to chase the dream, but at least it’s a little easier now days to throw some creativity at the wall and see what sticks.   Dreams, entrepreneurs, idea chasers, here is how to start now…   5 Steps to start your idea/brand:   Identify your mission, vision, and values. I highly suggest you do your personal core values before anything else à  HERE Design your logo and buy your website domain (if you don’t have the $ for the domain now, skip to next step) Stickers and swag (stickers: buy a small batch with logo on amazon and setup a free brand apparel store on Printful or anyone like them) Secure all social media outlets with your handle (IG, FB, TikTok, etc) ABB: Always be branding. Be your #1 ambassador. Start simple!   More details on the podcast, cheers!   Kristen M. Olson Entrepreneur. Creative. Coach. Leader. Athlete. Podcaster. Pup Mom. Experienced and innovative marketing and branding professional with 20+ years’ experience in brand development and management and particular expertise with integrated marketing strategies, strategic territory management and relationship building. Broad based background encompasses strong work ethic and commitment to organizational objectives within highly competitive athletic apparel/CPG/Lifestyle markets. Coach, tactical planner and team builder with ability to attract key players and develop lasting business relationships. Recognized for decisive leadership and proven ability to execute sound decisions while directing product development and launches. Former D1 athlete, CrossFit Games Athlete, and current podcaster, Turmeric & Tequila.   Connect with T&T: IG: @TurmericTequila Facebook: @TurmericAndTequila Website: www.TurmericAndTequila.com   Host: Kristen Olson IG: @Madonnashero Tik Tok: @Madonnashero Website: www.KOAlliance.com