A couple of weeks ago, #EventIcons was all about Meetings Mean Business, the coalition behind Global Meetings Industry Day. As one of the most important days of the year for the event business, GMID joins professionals from across six continents and over forty countries in events all over the world. In fact, the purpose of the Global Meetings Industry Day is for everyone involved to celebrate the tremendous worth and economic impact of the industry.
Ahead of this remarkable date, Lindsay Martin-Bilbrey sits down with two very special guests for this week’s #EventIcons. First, we welcome Tracey Smith, a longtime meeting planner who now leads the world’s largest association of senior-level meeting & event planners, SPIN. Joining them is Cathy Breden,  an executive VP and COO of the International Association of Exhibitions and Events (IAEE) In addition to this, she currently serves as the CEO for the Center for Exhibition Industry Research (CEIR) whose primary purpose is to promote the growth, awareness, and value of exhibitions and other face-to-face marketing events by producing and delivering research-based knowledge tools.
Sit tight and get listening, as the three discuss Global Meetings Industry Day, its genesis, its future, its meaning, and how the event industry will change moving forward. What are the businesses’ biggest challenges from here on, and how can GMID help? Press play and find out!
Are you looking to create a more engaging event? Click here to download our free event planning checklist.
We want to help keep you up-to-date with the latest and greatest!
Below, in our Epic Resources section, we link the awesome insider favorites that were mentioned in this episode! You WANT to check these out! What has been your favorite episode so far? Comment below and let us know!
You’re watching this recording of our event industry podcast episode here on our blog, but wouldn’t you rather watch live, ask your own questions, and participate in person? Subscribe now to watch live! (We’ll remind you of upcoming episodes.) We would love for you to join us LIVE and bring your questions for our icons.
How To Subscribe:
Click here to watch the show live and get email notifications of new episodes.
Subscribe via iTunes: Video & Audio or Audio Only
Click here to subscribe via RSS (non-iTunes feed): Video & Audio or Audio Only

Follow our iconic guest on Twitter:
Tacey Smith of SPIN (@tracey_smith)
Cathy Breden of IAEE (@cbreden)
Lindsay Martin-Bilbrey of Pathable (@lindsaythecmp)

Check out the epic resources mentioned in this episode:
Jeremy Gutsche
Shelly Palmer
The Wall Street Journal: The Daily Shot
StoryBranding: Creating Stand-Out Brands Through the Power of Story 
Bedtime Stories App
Meetings Mean Business – GMID
#GMID19
#MeetingsMeanBusiness

What’s your take on Global Meetings Industry Day? Let us know in the comment section below!